
In an industry involving carriers, logistics operators, customs agents, port facilities and authorities, coordination between all links continues to be one of the main challenges to improve the efficiency of operations , according to Marcela Torres, deputy director of Crossmotion Trucking , a company specializing in comprehensive solutions in international transportation in its different modalities.
“One of the main challenges we face is collaboration, truly creating synergy,” he stated. In his view, it is necessary to move beyond working solely from individual interests and build a more integrated, reliable, and efficient operation for all participants.

The executive explained that greater coordination would allow for the optimization of processes and the provision of better solutions to customers , especially in a context where logistics requires increasingly agile responses.
With nearly 26 years of experience in the sector, Torres has participated in the development of international logistics solutions and is part of T21’s 100 Women in Transport and Logistics , an award that recognizes women for their contribution to the industry.
In that sense, the specialist pointed out that competitiveness does not depend solely on operational capacity , but also on how companies build relationships of trust.
He stated that integrity, transparency, and efficiency must be permanent principles in an industry where collaboration between different actors will be increasingly relevant to respond to market needs in a growing sector, such as logistics
According to the consulting firm Business Research Insights , the freight transport and logistics market in Mexico is currently valued at 96.2 billion dollars (USD) and is expected to increase to approximately 148 billion USD in 2035, with a compound annual growth rate of 4.41% from 2026 to 2035.
The sector is expected to continue growing in the coming years, driven by logistics services, the relocation of manufacturing chains to Mexico, and e-commerce.
“Logistics infrastructure, digitalization, and trade integration with the United States are key factors contributing to this increase,” the consulting firm noted.
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