The Mexican automotive market closed August 2025 with negative results, since 124,167 new light vehicles were sold , which represented a 3% drop compared to August 2024, when 128,008 units were sold, according to information from the Administrative Registry of the Automotive Industry of Light Vehicles (RAIAVL) of the National Institute of Statistics and Geography (Inegi) .
The agency also reported that during the January-August period of this year, automobile sales totaled 957,993 units , a 0.7% decrease compared to the same period last year.
Despite the decline, according to INEGI data, this is the fourth best January-August cycle in the last 10 years.
Meanwhile, the Mexican Association of Automobile Dealers (AMDA) and the Mexican Association of the Automotive Industry (AMIA) reported that among the brands with the best performance in terms of vehicle sales in the accumulated 2025 were Nissan with 18.3% of the market, followed by General Motors with 13.3%, Volkswagen with 11.3%, and Toyota with 8.4%.
Brands such as Suzuki , Toyota, Isuzu , Honda and Mazda showed declines in their sales during August 2025, with decreases of 25%, 10.6%, 26.8%, 9.5% and 6.2%, respectively, compared to the sales of the same month last year.
Meanwhile, during the eighth month of 2025, KIA , Nissan and Mitsubishi recorded positive figures in their placements, with increases of 9.8%, 9.9% and 8.9%, respectively.
The decline in light vehicle sales in August 2025 comes amid a slowdown in the Mexican economy, and the national automotive industry faces a challenging environment, marked by factors such as trade uncertainty stemming from U.S. tariffs.
It’s worth remembering that tariffs on key inputs for the sector, such as steel and aluminum, remain in effect, even though Mexico has secured a 90-day extension on new tariffs from the United States.
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