Mexico has great potential as a logistics hub and is also an “exceptionally interesting” market for the electronics and appliance industry due to its proximity to the United States, said Carlos Clur , CEO and founder of Grupo Eletrolar , a Brazilian business development platform.
The executive highlighted Mexico’s modern infrastructure and efficient logistics, which, he emphasized, are an ideal bridge for new business between Latin America and the rest of the world.
This position is further strengthened by Mexico’s growing trade relationship with Asian nations, especially China. This makes the country a gateway for international companies seeking alliances and expansion in Latin America, a trend the firm aims to actively facilitate, Clur stated in an interview with T21 .
According to the World Bank (WB) , Mexico ranked 66th globally in 2023 in the Logistics Performance Index, achieving a score of 2.9, highlighting its infrastructure and logistics services compared to other nations in the region, which shows that there are still areas to develop in the country’s logistics industry.
In this regard, Clur identified that this sector in Mexico still faces challenges such as market fragmentation, trade barriers, and a lack of technological integration.
In light of this, he noted that some solutions lie in process digitization , logistics automation , and the creation of in-person networking platforms , which allow for direct agreements and eliminate unnecessary intermediaries, thereby streamlining the supply chain, especially in the electronics and appliance market.
The executive noted that the United States’ tariff policy on the electronics and appliance industry has created challenges in terms of costs and access to new economies, which can be mitigated through market diversification , strengthening regional alliances , and reducing economic dependence on the United States.
It’s worth remembering that our northern neighbor imposed 25% tariffs on steel and aluminum, which were increased to 50% on June 4th, in an effort to strengthen the U.S. steel and aluminum industries. One of the industries most affected by this measure is the electronics and appliance industry.
The National Chamber of the Iron and Steel Industry (Canacero) emphasized that the United States maintains a bilateral steel trade surplus with Mexico of four billion dollars (mdd) in finished products, which will increase in 2025 due to the decline in Mexican exports, which decreased by 50 percent in April and May alone.
Clur emphasized that one of Grupo Eletrolar’s goals in Mexico is to strengthen the supply chain by creating solid commercial networks, promoting exports, and fostering collaboration agreements between companies from different countries, for which the Mexican market is a fundamental pillar.
Along these lines, he said the company will hold the Electronics Home Mexico event, focused on the consumer electronics, household goods, information technology, telecommunications, home appliances, and mobility sectors. The event will take place from June 17 to 19 and will feature international exhibitors and brands in the industry.
The executive highlighted the importance of Mexico for hosting events of this type, which, given the current uncertain outlook, could help transform the impact of the adverse economic environment, such as tariffs, by opening up new business opportunities and international collaboration.
According to the consulting firm Expert Market Research , the logistics market in Mexico reached a value of $1.27 billion in 2024, and is estimated to grow 10.2% annually between 2025 and 2034, reaching $ 3.044 billion by the end of this period.
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