For 2024, sales forecasts indicate that approximately 10,000 buses will be sold, which would be a record number in the last 14 years. In this context, Mercedes-Benz Buses plans to participate with the sale of nearly 4,100 units , which would mark 27 years leading the sale of buses in the country.
Based on figures from the National Institute of Geography and Statistics (Inegi), in the cumulative period January – November 2024, eight thousand 422 passenger units have been sold , of which one thousand 454 correspond to long-distance buses , while of the rest of the bus categories, six thousand 968 units were moved .
This year, the original equipment manufacturer achieved a 27% growth in labor, as well as a 10% increase in spare parts billing and a 25% advance in maintenance contracts executed through the dealer network,explained Raúl González, director of sales, marketing and after-sales of Mercedes-Benz Buses.
The volume of diagnosis through the Online Assistance system has also increased, and contact has been strengthened through the Customer Experience Center, Monitoring Center and Mobile Workshop.
Likewise, the brand grew 15% in the alternative lines and more than 50 part numbers were added to the national Mercedes-Benz line; of the total spare parts sales, 47% are proprietary parts. At a general level, the manufacturer has 96% fleet availability in maintenance contracts, thanks to the execution of the distributor network.
For his part, Carlos García Amandi, vice president of Daimler Truck Financial Services Mexico , reported that during 2024 the financial arm supported the acquisition of more than 2,300 units , which translated into an increase of 55% compared to 2023.
“This represents more than five billion pesos in new acquisitions, with which we are reaching more than 10 billion pesos in financed buses. There are more than nine thousand units in our portfolio. This has been possible thanks to the joint work with the sales and after-sales areas and the distributor network,” said García Amadi.
It is worth noting that three out of every five vehicles sold by Mercedes-Benz Buses are financed by Daimler Truck Financial Services Mexico. This dynamism was due in part to the modernization of the portfolio systems, which is where the capital and portfolio are managed, but also where credits are granted to the dealer network.
“ This prepares us to continue providing a more efficient service to our bus customers ,” explained the vice president of Daimler Truck Financial Services Mexico.
Finally, Alexandre Nogueira, CEO of Mercedes-Benz Buses, who will soon take up a new position in Germany, thanked the Mexican market for its trust in the brand.
“Mexico is a market considered a priority, with a lot of potential, but it is also a very competitive market, which is positive because it forces us to do things much better. It is a place where there are people who are very committed to their work, this generates a very positive potential for the country that could be a destination for important strategic investments in the future,” Nogueira told T21.