The shortage of operational personnel in the trucking industry is a multifaceted challenge that demands coordinated solutions among the various stakeholders . Based on this premise, the Daimler Commercial Vehicles Mexico Distributors Association (ADAVEC) , the Comprehensive Management Center (CEDEMI), Daimler Truck Mexico , and Tecnomotum , in conjunction with the Association of Women Operators (AMO) , joined forces to develop an initiative focused on the inclusion and professionalization of women operators.
As a result of this strategic alliance, a comprehensive training program for female operators, unique in its kind, was designed to strengthen women’s participation in a sector that is key to the national economy. “For us, the future of transportation in Mexico is in the hands of women,” stated Fernando Lascurain, director of ADAVEC and CEDEMI .
The program comprises 180 hours of intensive training spread over five weeks, combining specialized theoretical instruction with hands-on practice in simulators and real-world vehicles. The training is delivered according to international quality standards, aligned with ISO 9001:2015 , and is the first course of its kind implemented in Mexico City.
“For CEDEMI, this day represents much more than the start of a training program. It reflects our commitment to developing talent through a professional, structured approach aligned with the real needs of the trucking industry,” Lascurain stated.
From a technological perspective, Pedro Rivera, CEO of Tecnomotum, highlighted that the security systems developed by the company play a key role in increasing the confidence of operators, by reducing the risk of theft by up to 10 times and contributing significantly to the prevention of road accidents.
“The operators have told us that technology supports them, protects them, and allows them to perform their work better. In many cases, they even show a greater openness to technological adoption than traditional operators, which reinforces our interest in participating in these types of initiatives,” Rivera stated.
For her part, Marcela Barreiro, president and CEO of Daimler Truck Mexico, emphasized that the incorporation of women into the operation of road transport generates impacts that go beyond the business sphere , translating into social and personal benefits.
“The participation of women operators has significant social implications. It not only responds to our clients’ need for more qualified personnel, but also opens up opportunities in a sector where women are demonstrating that they can thrive and build solid professional careers,” Barreiro emphasized.
Paola Moncada, president and co-founder of AMO, highlighted that one of the program’s strengths lies in the support network that assists the initial eight participants, who have decided to join this training primarily motivated by the well-being of their families .
“During the interview process, they all agreed that their main motivation is their children and their families, who are waiting for them at home and represent the driving force behind this important decision,” Moncada mentioned.
The president of the Association of Women Operators also acknowledged the challenges aspiring women face, including the cost of training, obtaining licenses, lack of experience, and the prejudices that still persist in some companies. However, she emphasized that projects like this not only facilitate access to initial financing but also raise awareness within the industry and create real opportunities for women’s employment.
Finally, Alexia González, general treasurer of the National Chamber of Freight Transportation (Canacar) , reaffirmed that the sector has a supportive base of women that promotes inclusion and provides a supportive and safe environment.
“Today there are women within the industry who are willing to accompany and support them. Together we can build a more inclusive industry and, in the long term, make this profession one of the most attractive so that more women decide to join as operators,” she concluded.
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