Robinson Fresh, CH Robinson ‘s fresh supply chain solutions division , opened its new logistics center in South Texas, significantly expanding its cross-border capabilities between Mexico and the United States.
José Rossignoli, president of Robinson Fresh, mentioned that cross-border supply chains currently demand speed, accuracy and a strict focus on the needs of each customer.
“This South Texas facility brings those capabilities together in one location, helping customers reduce lead times, control costs, and get products to market faster. It’s another example of how we’re offering carriers an integrated package of scale, technology, expertise, and customized solutions,” he said.
He indicated that 98% of all fresh produce imported from Mexico enters the United States through Texas , New Mexico, Arizona, or California. Of that total, 55% passes through Texas, making this logistics infrastructure increasingly critical for retailers and hospitality businesses focused on speed, freshness, and reliability.
The new logistics center is located in the town of Pharr, in the Rio Grande Valley, situated near the Pharr-Reynosa International Bridge, the most important border crossing between these countries for perishable products, as well as the Anzalduas International Bridge and others, it has easy access to Federal Highway 281, McAllen International Airport, the railroad and the ports of Brownsville and Matamoros (Mexico).
The newly constructed building features 69 loading docks, multiple temperature zones, and value-added services, and is certified to Global Food Safety Initiative (GFSI) standards and USDA organic requirements. Directly integrated into CH Robinson’s comprehensive logistics platform and the nation’s largest temperature-controlled network, it is specifically designed to support fresh produce supply chains.
Furthermore, it allows for faster customs clearance and reduced stay times at the border, has immediate refrigeration, maturation, quality control and repackaging capabilities, as well as optimized consolidation and cross-dock operations .
“The more we can inspect, cool, repackage, and label products immediately at the border, the more we expand our ability to protect product quality from the moment it enters the United States, while also giving carriers more flexibility over how and when inventory arrives at its destination,” said Todd Bernitt, the firm’s vice president of Managed Solutions.
From South Texas, customers can efficiently reach major consumer markets across the country:
- Midwest and South: in one to three days.
- East Coast: in three or four days.
- West Coast: When the market demands it.
He indicated that by shortening transit times and improving network optionality, the facility helps customers improve fill rates, on-time performance, and inventory freshness.
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