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	<title>TRAINING archivos - T21</title>
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		<title>Training, technology and talent: challenges that will define the future of logistics in Mexico</title>
		<link>https://t21.us/training-technology-and-talent-challenges-that-will-define-the-future-of-logistics-in-mexico/</link>
		
		<dc:creator><![CDATA[T21 Media]]></dc:creator>
		<pubDate>Fri, 29 May 2026 22:01:46 +0000</pubDate>
				<category><![CDATA[Logistics]]></category>
		<category><![CDATA[8TH AMACARGA CONGRESS]]></category>
		<category><![CDATA[AMACARGA]]></category>
		<category><![CDATA[ANIERM]]></category>
		<category><![CDATA[Ministry of Economy]]></category>
		<category><![CDATA[TRAINING]]></category>
		<category><![CDATA[USMCA]]></category>
		<guid isPermaLink="false">https://t21.us/?p=636164</guid>

					<description><![CDATA[<p>Mexican logistics is at a crucial juncture. As supply chains evolve toward increasingly digital, automated, and regulatoryly demanding models, the sector faces a challenge that threatens to become one of its major bottlenecks: a shortage of specialized talent . That was one of the central themes of the panel “Efficiency and compliance: The key role of training [&#8230;]</p>
<p>El cargo <a href="https://t21.us/training-technology-and-talent-challenges-that-will-define-the-future-of-logistics-in-mexico/">Training, technology and talent: challenges that will define the future of logistics in Mexico</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><img decoding="async" src="https://t21.com.mx/wp-content/uploads/2026/05/Untitled-design-3.png" /></p>
<p class="p1"><span class="s1"><span dir="auto">Mexican logistics is at a crucial juncture. As supply chains evolve toward increasingly digital, automated, and regulatoryly demanding models, the sector faces a challenge that threatens to become one of its major bottlenecks: a </span><strong><span dir="auto">shortage of specialized talent</span></strong><span dir="auto"> .</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">That was one of the central themes of the panel “Efficiency and compliance: The key role of training in the freight forwarder”, held during the 8th Congress of the </span><a href="https://amacarga.mx/"><span dir="auto">Mexican Association of Freight Forwarders (Amacarga)</span></a><span dir="auto"> , where representatives of the government, business associations and specialists agreed that the </span><strong><span dir="auto">professionalization of human capital</span></strong><span dir="auto"> will be decisive to sustain the logistical and commercial growth of Mexico.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">During her presentation, Claudia Alexandra Patrón, Director of Logistics and Supply Chain at the </span><a href="https://www.gob.mx/se"><span dir="auto">Ministry of Economy (SE)</span></a><span dir="auto"> , affirmed that there is a growing interest among younger generations in pursuing professional careers in logistics and foreign trade. As an example, she highlighted that 90% of the 45,000 users of the </span><strong><span dir="auto">Ruta Logística</span></strong><span dir="auto"> platform are under 44 years old.</span></span></p>
<blockquote>
<p class="p1"><span class="s1"><span dir="auto">“The need for training exists, and new generations are looking for places to do it,” he said.</span></span></p>
</blockquote>
<p class="p1"><span class="s1"><span dir="auto">The official explained that the success of these platforms has also been reflected in the demand for recorded content, as some training modules have exceeded 12,000 views on YouTube.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">However, he warned that the growth of the logistics sector is putting </span><strong><span dir="auto">significant pressure on the availability of skilled talent</span></strong><span dir="auto"> . According to data shared during the panel, Mexico currently faces a shortage of nearly 30% of trained personnel to meet the sector&#8217;s operational needs.</span></span></p>
<blockquote>
<p class="p1"><span class="s1"><span dir="auto">“We can have the best ports, the best warehouses, and the best infrastructure, but someone has to operate all of that. Artificial intelligence cannot make decisions on its own,” he argued.</span></span></p>
</blockquote>
<p class="p1"><span class="s1"><span dir="auto">The logistics director emphasized that this challenge will be even more relevant considering that the logistics sector maintains growth expectations of close to 7% annually.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">One of the concepts that took center stage during the panel was </span><strong><span dir="auto">micro-credentialization</span></strong><span dir="auto"> , a training model focused on certifying specific skills through short, flexible courses supported by technologies such as </span><em><span dir="auto">blockchain</span></em><span dir="auto"> .</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">Victor Cruz, vice president of Amacarga, pointed out that this type of tool responds to a global context where constant updating is no longer optional.</span></span></p>
<blockquote>
<p class="p1"><span class="s1"><span dir="auto">“The World Economic Forum determines that 50% of workers will require an update in the next five years to remain relevant,” he commented.</span></span></p>
</blockquote>
<p class="p1"><span class="s1"><span dir="auto">He added that micro-credentials allow for traceability of acquired knowledge and make it easier for people to demonstrate their skills on digital platforms and professional networks.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">Francisco Javier Lagunes, president of the </span><a href="https://anierm.org.mx/"><span dir="auto">National Association of Importers and Exporters of the Mexican Republic (ANIERM)</span></a><span dir="auto"> , explained that micro-credentialing does not replace traditional training models, but rather complements the educational and labor ecosystem.</span></span></p>
<blockquote>
<p class="p1"><span class="s1"><span dir="auto">“Micro-credentialing seeks to address the need to train people in the short term and as quickly as possible,” he emphasized.</span></span></p>
</blockquote>
<p class="p1"><span class="s1"><span dir="auto">He explained that the goal is to generate certifications focused on specific skills within broader job functions, allowing workers to be trained in a specific and practical way.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">However, both Lagunes and Claudia Patrón agreed that Mexico must take advantage of all available tools to professionalize the sector: </span><strong><span dir="auto">diplomas, job skills, certifications, standards and academic training</span></strong><span dir="auto"> .</span></span></p>
<blockquote>
<p class="p1"><span class="s1"><span dir="auto">“We shouldn’t leave everything aside. We have to use the full range of tools,” Patrón stated.</span></span></p>
</blockquote>
<p class="p1"><span class="s1"><span dir="auto">Another topic that emerged during the conversation was the lack of accurate information on logistics human capital in Mexico.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">Claudia Patrón acknowledged that the country still lacks reliable statistics on how many specialized professionals actually exist in logistics and foreign trade, as well as on the specific training needs within the industry.</span></span></p>
<blockquote>
<p class="p1"><span class="s1"><span dir="auto">“We need a lot more statistics in Mexico. There’s a whole universe of real data traceability that’s been lost,” he commented.</span></span></p>
</blockquote>
<p class="p1"><span class="s1"><span dir="auto">He added that this situation also reflects a </span><strong><span dir="auto">cultural problem</span></strong><span dir="auto"> related to the monitoring of studies, censuses and the collection of sectoral information.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">Nevertheless, he insisted that the demand for training is already evident and that institutions have a responsibility to respond with </span><strong><span dir="auto">useful and accessible tools</span></strong><span dir="auto"> .</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">In that regard, he shared a piece of data that he considered especially worrying: only two out of every 10 micro, small, and medium-sized enterprises (MSMEs) have at least one person specialized in logistics.</span></span></p>
<blockquote>
<p class="p1"><span class="s1"><span dir="auto">“Everyone handles logistics, but not everyone has specialized personnel. And that ends up complicating operations,” he explained.</span></span></p>
</blockquote>
<p class="p1"><span class="s1"><span dir="auto">According to him, a large part of the errors, delays or fraud in international operations stem from a lack of knowledge about processes, documentation and regulatory compliance.</span></span></p>
<h4 class="p1"><strong><span class="s2"><span dir="auto">Training and labor compliance under the USMCA</span></span></strong></h4>
<p class="p1"><span class="s1"><span dir="auto">The panel also addressed the growing relationship between training, labor compliance, and international trade.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">Raúl Martínez Flores, director of Regulations, Support for Social Dialogue and the New Labor Culture of the </span><a href="https://www.gob.mx/stps"><span dir="auto">Ministry of Labor and Social Welfare (STPS)</span></a><span dir="auto"> , recalled that, after the entry into force of the </span><strong><span dir="auto">Treaty between Mexico, the United States and Canada (USMCA)</span></strong></span><span class="s1"><span dir="auto"> , Mexico assumed labor commitments linked to rights of freedom of association and collective bargaining, which may lead to trade disputes through the Rapid Response Labor Mechanism.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">Currently, he explained, there are 47 cases related to this mechanism, most of them driven from the United States.</span></span></p>
<blockquote>
<p class="p1"><span class="s1"><span dir="auto">“The United States could even tell a company: since you don’t respect those rights, your goods will no longer be allowed in,” he noted.</span></span></p>
</blockquote>
<p class="p1"><span class="s1"><span dir="auto">The official emphasized that many companies may commit violations due to a lack of knowledge, which is why labor training becomes strategic to avoid commercial disputes.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">In addition, he highlighted that the STPS maintains free training programs such as PROCADIST and internal instructor training schemes for companies.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">Martínez Flores also invited business organizations to become </span><strong><span dir="auto">external training agents</span></strong><span dir="auto"> and develop specialized programs for their industries.</span></span></p>
<h4 class="p1"><strong><span class="s2"><span dir="auto">Digitization, collaboration and dignification of the sector</span></span></strong></h4>
<p class="p1"><span class="s1"><span dir="auto">The participants agreed that the future of Mexican logistics will depend on three main factors: digitalization, collaboration, and dignifying the sector.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">Claudia Patrón argued that for many years each actor in the chain worked in isolation: customs agents, freight forwarders, importers, exporters, and authorities.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">Now, he said, it will be essential </span><strong><span dir="auto">to build a joint vision</span></strong><span dir="auto"> between the private sector, government and academia to develop training solutions aligned with the real needs of the country.</span></span></p>
<blockquote>
<p class="p1"><span class="s1"><span dir="auto">“We need to work together. It’s the only way to generate solutions and provide adequate training,” he stated.</span></span></p>
</blockquote>
<p class="p1"><span class="s1"><span dir="auto">He also highlighted the importance of recognizing the strategic value of logistics within the Mexican economy.</span></span></p>
<blockquote>
<p class="p1"><span class="s1"><span dir="auto">“Logistics doesn’t just move goods, it moves economies and connects nations,” he emphasized.</span></span></p>
</blockquote>
<p class="p1"><span class="s1"><span dir="auto">For his part, Javier Lagunes asserted that Mexico has a historic opportunity to consolidate itself as a logistics </span><strong><em><span dir="auto">hub</span></em><span dir="auto"> in North America</span></strong><span dir="auto"> and as a strategic link with Asia, Europe, and Africa.</span></span></p>
<p class="p1"><span class="s1"><span dir="auto">However, he cautioned that achieving that goal will depend on the country&#8217;s ability to train specialized talent more quickly and efficiently.</span></span></p>
<blockquote>
<p class="p1"><span class="s1"><span dir="auto">“We need competent people to do things better and have greater productivity,” he stressed.</span></span></p>
</blockquote>
<p><span dir="auto">Comment and follow us on LinkedIn:  </span><a href="https://www.linkedin.com/in/jennifer-galindo-b62356204?utm_source=share&amp;utm_campaign=share_via&amp;utm_content=profile&amp;utm_medium=ios_app"><span dir="auto">@Jennifer Galindo</span></a><span dir="auto">  /  </span><a id="menurj3" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" title="https://www.linkedin.com/company/t21-grupo-comunicai-ny-medios/" href="https://www.linkedin.com/company/t21-grupo-comunicai-n-y-medios/" target="_blank" rel="noreferrer noopener" aria-label="Link @GrupoT21"><span dir="auto">@GrupoT21</span></a></p>
<p>El cargo <a href="https://t21.us/training-technology-and-talent-challenges-that-will-define-the-future-of-logistics-in-mexico/">Training, technology and talent: challenges that will define the future of logistics in Mexico</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
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		<item>
		<title>ATC promotes operator training from Mexico&#8217;s northern border</title>
		<link>https://t21.us/atc-promotes-operator-training-from-mexicos-northern-border/</link>
		
		<dc:creator><![CDATA[T21 Media]]></dc:creator>
		<pubDate>Mon, 04 May 2026 23:10:38 +0000</pubDate>
				<category><![CDATA[FEATURED]]></category>
		<category><![CDATA[Land]]></category>
		<category><![CDATA[ATC]]></category>
		<category><![CDATA[Nuevo Laredo]]></category>
		<category><![CDATA[OPERATORS]]></category>
		<category><![CDATA[PEDRO LOZANO]]></category>
		<category><![CDATA[road transport]]></category>
		<category><![CDATA[TRAINING]]></category>
		<guid isPermaLink="false">https://t21.us/?p=635611</guid>

					<description><![CDATA[<p>Driver training has become one of the most important areas of focus for the trucking industry , in an environment where labor shortages are already limiting operations nationwide. In Mexico, the deficit is around 99,000 drivers , which directly impacts the sector&#8217;s operational capacity. More than 90,000 trucks remain idle due to a lack of drivers, according to the International Road Transport Union (IRU) and the National Chamber of [&#8230;]</p>
<p>El cargo <a href="https://t21.us/atc-promotes-operator-training-from-mexicos-northern-border/">ATC promotes operator training from Mexico&#8217;s northern border</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><img decoding="async" src="https://t21.com.mx/wp-content/uploads/2026/05/ATC-1.jpg" /></p>
<p data-start="143" data-end="459"><strong><span dir="auto">Driver training</span></strong><span dir="auto"> has become one of the most important areas of focus for the </span><strong><span dir="auto">trucking industry</span></strong><span dir="auto"> , in an environment where </span><strong><span dir="auto">labor shortages</span></strong><span dir="auto"> are already limiting operations nationwide. In Mexico, the </span><strong><span dir="auto">deficit is around </span></strong><strong><span dir="auto">99,000 drivers</span></strong><span dir="auto"> , which directly impacts the sector&#8217;s operational capacity.</span></p>
<p data-start="461" data-end="922"><span dir="auto">More than </span><strong><span dir="auto">90,000 trucks</span></strong><span dir="auto"> remain idle due to a lack of drivers, according to the </span><a href="https://www.iru.org/"><span dir="auto">International Road Transport Union (IRU)</span></a><span dir="auto"> and the </span><a href="https://canacar.com.mx/"><span dir="auto">National Chamber of Freight Transportation (Canacar)</span></a><span dir="auto"> . In this context, training has ceased to be a supplement and has become an operational strategy: it not only attracts and retains talent, but also improves truck performance and reduces costs associated with breakdowns and corrective maintenance.</span></p>
<p data-start="538" data-end="845"><span dir="auto">From </span><span class="hover:entity-accent entity-underline inline cursor-pointer align-baseline"><span class="whitespace-normal"><span dir="auto">Tamaulipas</span></span></span><span dir="auto"> , the </span><a href="https://atcnld.com/"><span dir="auto">Nuevo Laredo Freight Carriers Association (ATC)</span></a><span dir="auto"> has focused part of its efforts on addressing this need through training programs, while, in parallel, the foundation linked to the organization promotes training programs for operators and young people interested in joining the sector, according to Pedro Lozano, president of the ATC, and with initiatives led by </span><strong><span dir="auto">Yvette Bazán at the head of the foundation</span></strong><span dir="auto"> .</span></p>
<blockquote>
<p data-start="847" data-end="1105"><span dir="auto">One of the main challenges identified is the </span><strong><span dir="auto">preparation of operators in key skills for international operations</span></strong><span dir="auto"> , particularly in the use of the English language, necessary for their interaction at crossings into <strong><span class="hover:entity-accent entity-underline inline cursor-pointer align-baseline"><span class="whitespace-normal">the United States</span></span></strong> .</span></p>
</blockquote>
<p data-start="1107" data-end="1390"><span dir="auto">To address this need, the association is working on developing </span><strong><span dir="auto">technological tools</span></strong><span dir="auto"> that facilitate the continuous learning of operators, including solutions based on applications with </span><strong><span dir="auto">artificial intelligence</span></strong><span dir="auto"> geared towards practicing the language in real-world contexts, Lozano explained.</span></p>
<p data-start="1392" data-end="1725"><span dir="auto">At the same time, the foundation linked to the </span><strong><span dir="auto">ATC</span></strong><span dir="auto"> has consolidated a support model focused on training new generations. Through resources obtained at industry events, scholarships are channeled to </span><strong><span dir="auto">operators and young people interested in joining the industry, with the aim of strengthening the </span></strong><strong><span dir="auto">trucking</span></strong><span dir="auto"> workforce .</span></p>
<blockquote>
<p data-start="1727" data-end="1957"><span dir="auto">In addition to training, the association also promotes exchange spaces between companies to share best practices in operational and management issues, with the intention of raising the professional level of the sector as a whole.</span></p>
</blockquote>
<p data-start="1959" data-end="2168"><span dir="auto">This approach seeks to address one of the structural challenges of the trucking industry: the availability of trained operators in an increasingly demanding environment in terms of operation, safety and compliance.</span></p>
<p data-start="2170" data-end="2362"><span dir="auto">In this context, the commitment to training not only responds to an immediate need, but also to building </span><strong><span dir="auto">more sustainable conditions</span></strong><span dir="auto"> for the long-term development of the sector.</span></p>
<p><span dir="auto">Comment and follow us on LinkedIn:  </span><a href="https://www.linkedin.com/in/greily-karina-quintero-quintero-7b79a5121/"><span dir="auto">@Karina Quintero</span></a><span dir="auto">  /  </span><a href="https://www.linkedin.com/company/t21-grupo-comunicai-n-y-medios/"><span dir="auto">@GrupoT21</span></a></p>
<p>El cargo <a href="https://t21.us/atc-promotes-operator-training-from-mexicos-northern-border/">ATC promotes operator training from Mexico&#8217;s northern border</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
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		<item>
		<title>Scania female drivers: on the road to 100 women behind the wheel</title>
		<link>https://t21.us/scania-female-drivers-on-the-road-to-100-women-behind-the-wheel/</link>
		
		<dc:creator><![CDATA[T21 Media]]></dc:creator>
		<pubDate>Tue, 21 Apr 2026 00:14:53 +0000</pubDate>
				<category><![CDATA[FEATURED]]></category>
		<category><![CDATA[Land]]></category>
		<category><![CDATA[DGAF]]></category>
		<category><![CDATA[freight transport]]></category>
		<category><![CDATA[GIZ]]></category>
		<category><![CDATA[INCLUSION]]></category>
		<category><![CDATA[SCANIA DRIVERS]]></category>
		<category><![CDATA[Scania México]]></category>
		<category><![CDATA[TRAINING]]></category>
		<category><![CDATA[WOMEN OPERATORS]]></category>
		<guid isPermaLink="false">https://t21.us/?p=635257</guid>

					<description><![CDATA[<p>The  inclusion of women in the trucking industry  is beginning to take shape in  Scania Mexico &#8216;s strategy , in a sector where the presence of  female operators  remains marginal and progress is gradual.  The low  participation of women in the industry  is also reflected in official data. At the end of 2025, only 1% of valid federal licenses were held by women, [&#8230;]</p>
<p>El cargo <a href="https://t21.us/scania-female-drivers-on-the-road-to-100-women-behind-the-wheel/">Scania female drivers: on the road to 100 women behind the wheel</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><img decoding="async" src="https://t21.com.mx/wp-content/uploads/2026/04/CONDUCTORAS-SCANIA-TOLUCA.jpg" /></p>
<p><span data-contrast="auto"><span dir="auto">The  </span></span><b><span data-contrast="auto"><span dir="auto">inclusion of women in the trucking industry</span></span></b><span data-contrast="auto"><span dir="auto">  is beginning to take shape in  </span></span><a href="https://www.scania.com/mx/es/home.html"><span data-contrast="none"><span dir="auto">Scania Mexico</span></span></a><span data-contrast="auto"><span dir="auto"> &#8216;s strategy , in a sector where the presence of  </span></span><b><span data-contrast="auto"><span dir="auto">female operators</span></span></b><span data-contrast="auto"><span dir="auto">  remains marginal and progress is gradual.</span></span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto"><span dir="auto">The low  </span></span><b><span data-contrast="auto"><span dir="auto">participation of women in the industry</span></span></b><span data-contrast="auto"><span dir="auto">  is also reflected in official data. At the end of 2025, only 1% of valid federal licenses were held by women, that is, 6,902 female operators compared to more than 717,000 men, according to the  </span></span><a href="https://www.gob.mx/sict/acciones-y-programas/direccion-general-de-autotransporte-federal"><span data-contrast="none"><span dir="auto">General Directorate of Federal Motor Transport (DGAF)</span></span></a><span data-contrast="auto"><span dir="auto"> .</span></span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto"><span dir="auto">The gap widens in the freight segment, where the sector&#8217;s activity is most concentrated. In this area, </span></span><span dir="auto"> female participation </span><span data-contrast="auto"><span dir="auto">reached 5,335 licenses, equivalent to only</span></span><span dir="auto"> 0.9% </span><span data-contrast="auto"><span dir="auto">nationwide, a proportion that reveals the significant room that still exists for their incorporation into freight transport.</span></span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto"><span dir="auto">In this context, </span></span><span dir="auto"> Scania Mexico </span><span data-contrast="auto"><span dir="auto"> has made progress with its  </span></span><b><span data-contrast="auto"><span dir="auto">Scania Women Drivers</span></span></b><span data-contrast="auto"><span dir="auto"> program , which </span><strong><span dir="auto">has already completed seven cohorts </span></strong> </span><b><span data-contrast="auto"><span dir="auto">and graduated 72 women</span></span></b><span data-contrast="auto"><span dir="auto"> . The automaker is preparing to launch the eighth cohort, which will take place in Monterrey, Nuevo León, with the expectation of adding 10 new participants.</span></span><span data-ccp-props="{}"> </span></p>
<blockquote><p><span data-contrast="auto"><span dir="auto">“We already have seven graduating classes, 72 women. So, we are very happy. This year we expect to have three more graduating classes, so that by the end of the year we will have reached 100 female drivers,” emphasized Rodolfo Hernández, Manager of Institutional Relations and Sustainability at Scania Mexico.</span></span></p></blockquote>
<figure id="attachment_673017" class="wp-caption aligncenter" aria-describedby="caption-attachment-673017"><img fetchpriority="high" decoding="async" class="wp-image-673017" src="https://t21.com.mx/wp-content/uploads/2026/04/1712353848776.jpg" sizes="(max-width: 276px) 100vw, 276px" srcset="https://t21.com.mx/wp-content/uploads/2026/04/1712353848776.jpg 200w, https://t21.com.mx/wp-content/uploads/2026/04/1712353848776-150x150.jpg 150w, https://t21.com.mx/wp-content/uploads/2026/04/1712353848776-100x100.jpg 100w, https://t21.com.mx/wp-content/uploads/2026/04/1712353848776-96x96.jpg 96w, https://t21.com.mx/wp-content/uploads/2026/04/1712353848776-75x75.jpg 75w" alt="" width="276" height="276" data-pin-no-hover="true" /><figcaption id="caption-attachment-673017" class="wp-caption-text"><span dir="auto">Rodolfo Hernández, Manager of Institutional Relations and Sustainability at Scania Mexico.</span></figcaption></figure>
<p><span data-contrast="auto"><span dir="auto">The program&#8217;s next step also marks a change in its structure. The  </span></span><b><span data-contrast="auto"><span dir="auto">eighth generation</span></span></b><span data-contrast="auto"><span dir="auto">  will be the first in which they collaborate with the German technical cooperation agency  </span></span><a href="https://www.giz.de/en/es-mx/mexico"><span data-contrast="none"><span dir="auto">GIZ</span></span></a><span data-contrast="auto"><span dir="auto"> , in addition to having sponsors in Monterrey.</span></span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto"><span dir="auto">At the same time, the company secured the support of a civil association called </span></span><a href="https://prosociedad.org/"><span data-contrast="none"><span dir="auto">Pro Sociedad</span></span></a><span data-contrast="auto"><span dir="auto"> , which will help systematize the monitoring of graduates. The goal is to obtain more precise information about their progress within the sector, from their working conditions to the challenges they face in their work, through surveys and data collection.</span></span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto"><span dir="auto">Until now, </span><strong><span dir="auto">support </span></strong></span><strong><span dir="auto"> for the operators </span></strong><span data-contrast="auto"><strong><span dir="auto"> has been provided directly</span></strong><span dir="auto"> , but the program&#8217;s growth has made it necessary to structure this process. Through this monitoring, the company seeks to understand how the graduates&#8217; circumstances have changed and what adjustments are needed to strengthen future generations.</span></span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto"><span dir="auto">With  </span></span><b><span data-contrast="auto"><span dir="auto">three generations projected for this year</span></span></b><span data-contrast="auto"><span dir="auto"> , the goal of reaching the</span></span><span dir="auto"> 100th operator </span><span data-contrast="auto"><span dir="auto"> not only represents a symbolic objective, but the beginning of a stage where the program begins to consolidate with greater reach, monitoring and measurement capacity in a sector that still has ample room to integrate female talent.</span></span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto"><span dir="auto">Comment and follow us on LinkedIn:  </span></span><a href="https://www.linkedin.com/in/greily-karina-quintero-quintero-7b79a5121/"><span data-contrast="none"><span dir="auto">@Karina Quintero</span></span></a><span data-contrast="auto"><span dir="auto">  /  </span></span><a href="https://www.linkedin.com/company/t21-grupo-comunicai-n-y-medios/"><span data-contrast="none"><span dir="auto">@GrupoT21</span></span></a></p>
<p>El cargo <a href="https://t21.us/scania-female-drivers-on-the-road-to-100-women-behind-the-wheel/">Scania female drivers: on the road to 100 women behind the wheel</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
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		<title>Isuzu&#8217;s &#8220;Unstoppables&#8221; reach the final route with their fourth season</title>
		<link>https://t21.us/isuzus-unstoppables-reach-the-final-route-with-their-fourth-season/</link>
		
		<dc:creator><![CDATA[T21 Media]]></dc:creator>
		<pubDate>Fri, 17 Apr 2026 21:49:13 +0000</pubDate>
				<category><![CDATA[Land]]></category>
		<category><![CDATA[AFTER-SALES]]></category>
		<category><![CDATA[Isuzu]]></category>
		<category><![CDATA[ISUZU MOTORS OF MEXICO]]></category>
		<category><![CDATA[OPERATORS]]></category>
		<category><![CDATA[road transport]]></category>
		<category><![CDATA[TRAINING]]></category>
		<guid isPermaLink="false">https://t21.us/?p=635241</guid>

					<description><![CDATA[<p>The narrative surrounding transportation and its connection to productive activities is once again taking center stage, this time with the conclusion of an audiovisual project driven by the industry. Isuzu Motors de México announced the premiere of the fourth and final season of “Los Imparables” (The Unstoppables) , a documentary series focused on the stories of customers and their operations in [&#8230;]</p>
<p>El cargo <a href="https://t21.us/isuzus-unstoppables-reach-the-final-route-with-their-fourth-season/">Isuzu&#8217;s &#8220;Unstoppables&#8221; reach the final route with their fourth season</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
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										<content:encoded><![CDATA[<p><img decoding="async" src="https://t21.com.mx/wp-content/uploads/2026/04/isuzu-2.jpg" /></p>
<p data-start="178" data-end="597"><span dir="auto">The narrative surrounding </span><strong><span dir="auto">transportation and its connection</span></strong><span dir="auto"> to productive activities is once again taking center stage, this time with the conclusion of an audiovisual project driven by the industry. </span><a href="https://www.isuzumex.com.mx/"><span dir="auto">Isuzu Motors de México</span></a><span dir="auto"> announced the premiere of the fourth and final season of </span><strong><span dir="auto">“Los Imparables” (The Unstoppables)</span></strong><span dir="auto"> , a documentary series focused on the stories of customers and their operations in different regions of the country.</span></p>
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<p data-start="599" data-end="1071"><strong><span dir="auto">The launch is scheduled for April 18th through the brand&#8217;s official channels</span></strong><span dir="auto"> , where five case studies will be presented, reflecting diverse business sectors, from food to construction materials. In this final installment, the series revisits experiences related to the continuity of family businesses, growth from small operations, and the consolidation of companies in their respective markets.</span></p>
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<p data-start="1073" data-end="1455"><strong><span dir="auto">Among the episodes are stories like that of Pastes Kiko&#8217;s in Pachuca, Hidalgo, linked to the permanence of a family business</span></strong><span dir="auto"> ; Administradora de Aceros y Materiales, in the State of Mexico, which arose from a personal need; and Botanas Fryen, in Michoacán, which evolved from home production to a more structured operation.</span></p>
<p data-start="1457" data-end="1706"><span dir="auto">Also included is the story of </span><strong><span dir="auto">Distribuidora de Pollo Roca</span></strong><span dir="auto"> , in Jalisco, focused on family work, and Pasteurizadora Jersey, in Tijuana, Baja California, with a long-term history in the food sector.</span></p>
<p data-start="1708" data-end="2011"><span dir="auto">According to Isuzu, </span><strong><span dir="auto">the series aimed to showcase the role of these operations </span></strong><strong><span dir="auto">in the everyday economy</span></strong><span dir="auto"> , emphasizing the human element behind transportation and distribution. With this final season, the project concludes after four installments.</span></p>
<p data-start="1708" data-end="2011"><span dir="auto">Comment and follow us on LinkedIn:  </span><a id="menurj3" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" title="https://www.linkedin.com/company/t21-grupo-comunicai-ny-medios/" href="https://www.linkedin.com/company/t21-grupo-comunicai-n-y-medios/" target="_blank" rel="noreferrer noopener" aria-label="Link @GrupoT21"><span dir="auto">@GrupoT21</span></a></p>
<p>El cargo <a href="https://t21.us/isuzus-unstoppables-reach-the-final-route-with-their-fourth-season/">Isuzu&#8217;s &#8220;Unstoppables&#8221; reach the final route with their fourth season</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
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		<title>ADAVEC – CEDEMI, Daimler Truck and Tecnomotum promote the inclusion of women operators in the trucking industry</title>
		<link>https://t21.us/adavec-cedemi-daimler-truck-and-tecnomotum-promote-the-inclusion-of-women-operators-in-the-trucking-industry/</link>
		
		<dc:creator><![CDATA[T21 Media]]></dc:creator>
		<pubDate>Tue, 14 Apr 2026 21:30:48 +0000</pubDate>
				<category><![CDATA[FEATURED]]></category>
		<category><![CDATA[Land]]></category>
		<category><![CDATA[ADAVEC]]></category>
		<category><![CDATA[CEDEMI]]></category>
		<category><![CDATA[Daimler Truck México]]></category>
		<category><![CDATA[I LOVE]]></category>
		<category><![CDATA[Marcela Barreiro]]></category>
		<category><![CDATA[OPERATORS]]></category>
		<category><![CDATA[PEDRO RIVERA]]></category>
		<category><![CDATA[road transport]]></category>
		<category><![CDATA[Security]]></category>
		<category><![CDATA[Tecnomotum]]></category>
		<category><![CDATA[TRAINING]]></category>
		<guid isPermaLink="false">https://t21.us/?p=635122</guid>

					<description><![CDATA[<p>The shortage of operational personnel in the trucking industry is a multifaceted challenge that demands coordinated solutions among the various stakeholders . Based on this premise, the Daimler Commercial Vehicles Mexico Distributors Association (ADAVEC) , the Comprehensive Management Center (CEDEMI), Daimler Truck Mexico , and Tecnomotum , in conjunction with the Association of Women Operators (AMO) , joined forces to develop an initiative focused on [&#8230;]</p>
<p>El cargo <a href="https://t21.us/adavec-cedemi-daimler-truck-and-tecnomotum-promote-the-inclusion-of-women-operators-in-the-trucking-industry/">ADAVEC – CEDEMI, Daimler Truck and Tecnomotum promote the inclusion of women operators in the trucking industry</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><img decoding="async" src="https://t21.com.mx/wp-content/uploads/2026/04/Motum.jpg" /></p>
<p><span dir="auto">The </span><strong><span dir="auto">shortage of operational personnel in the trucking industry is a multifaceted challenge that demands coordinated solutions among the various stakeholders</span></strong><span dir="auto"> . Based on this premise, the </span><a href="https://www.adavec.com.mx/"><span dir="auto">Daimler Commercial Vehicles Mexico Distributors Association (ADAVEC)</span></a><span dir="auto"> , the Comprehensive Management Center (CEDEMI), </span><a href="https://daimler.com.mx/"><span dir="auto">Daimler Truck Mexico</span></a><span dir="auto"> , and </span><a href="https://www.tecnomotum.com.mx/"><span dir="auto">Tecnomotum</span></a><span dir="auto"> , in conjunction with the </span><a href="https://www.facebook.com/AMO.oficial.mx/"><span dir="auto">Association of Women Operators (AMO)</span></a><span dir="auto"> , joined forces to develop an initiative focused on the inclusion and professionalization of women operators.</span></p>
<p><span dir="auto">As a result of this strategic alliance, a comprehensive training program for female operators, unique in its kind, was designed to strengthen women&#8217;s participation in a sector that is key to the national economy. </span><strong><span dir="auto">&#8220;For us, the future of transportation in Mexico is in the hands of women,&#8221; stated Fernando Lascurain, director of ADAVEC and CEDEMI</span></strong><span dir="auto"> .</span></p>
<p><span dir="auto">The program comprises 180 hours of intensive training spread over five weeks, combining specialized theoretical instruction with hands-on practice in simulators and real-world vehicles. </span><strong><span dir="auto">The training is delivered according to international quality standards, aligned with ISO 9001:2015</span></strong><span dir="auto"> , and is the first course of its kind implemented in Mexico City.</span></p>
<blockquote><p><span dir="auto">“For CEDEMI, this day represents much more than the start of a training program. It reflects our commitment to developing talent through a professional, structured approach aligned with the real needs of the trucking industry,” Lascurain stated.</span></p></blockquote>
<p><img decoding="async" class="aligncenter wp-image-672530 size-full" src="https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres2.jpg" sizes="(max-width: 1170px) 100vw, 1170px" srcset="https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres2.jpg 1170w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres2-300x179.jpg 300w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres2-1024x613.jpg 1024w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres2-768x459.jpg 768w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres2-600x359.jpg 600w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres2-150x90.jpg 150w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres2-750x449.jpg 750w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres2-1140x682.jpg 1140w" alt="" width="1170" height="700" data-pin-no-hover="true" /></p>
<p><span dir="auto">From a technological perspective, Pedro Rivera, CEO of Tecnomotum, highlighted that </span><strong><span dir="auto">the security systems developed by the company play a key role in increasing the confidence</span></strong><span dir="auto"> of operators, by reducing the risk of theft by up to 10 times and contributing significantly to the prevention of road accidents.</span></p>
<blockquote><p><span dir="auto">“The operators have told us that technology supports them, protects them, and allows them to perform their work better. In many cases, they even show a greater openness to technological adoption than traditional operators, which reinforces our interest in participating in these types of initiatives,” Rivera stated.</span></p></blockquote>
<p><span dir="auto">For her part, Marcela Barreiro, president and CEO of Daimler Truck Mexico, </span><strong><span dir="auto">emphasized that the incorporation of women into the operation of road transport generates impacts that go beyond the business sphere</span></strong><span dir="auto"> , translating into social and personal benefits.</span></p>
<figure id="attachment_672529" class="wp-caption aligncenter" aria-describedby="caption-attachment-672529"><img decoding="async" class="wp-image-672529 size-full" src="https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres1.jpg" sizes="(max-width: 1170px) 100vw, 1170px" srcset="https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres1.jpg 1170w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres1-300x179.jpg 300w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres1-1024x613.jpg 1024w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres1-768x459.jpg 768w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres1-600x359.jpg 600w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres1-150x90.jpg 150w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres1-750x449.jpg 750w, https://t21.com.mx/wp-content/uploads/2026/04/260414_daimler-mujeres1-1140x682.jpg 1140w" alt="" width="1170" height="700" data-pin-no-hover="true" /><figcaption id="caption-attachment-672529" class="wp-caption-text"><span dir="auto">Pedro Rivera, Alexia González, Marcela Barreiro and Paola Moncada.</span></figcaption></figure>
<blockquote><p><span dir="auto">“The participation of women operators has significant social implications. It not only responds to our clients&#8217; need for more qualified personnel, but also opens up opportunities in a sector where women are demonstrating that they can thrive and build solid professional careers,” Barreiro emphasized.</span></p></blockquote>
<p><span dir="auto">Paola Moncada, president and co-founder of AMO, highlighted that one of the program&#8217;s strengths lies in the support network that assists the initial eight participants, </span><strong><span dir="auto">who have decided to join this training primarily motivated by the well-being of their families</span></strong><span dir="auto"> .</span></p>
<blockquote><p><span dir="auto">“During the interview process, they all agreed that their main motivation is their children and their families, who are waiting for them at home and represent the driving force behind this important decision,” Moncada mentioned.</span></p></blockquote>
<p><span dir="auto">The president of the Association of Women Operators also acknowledged the challenges aspiring women face, including the cost of training, obtaining licenses, lack of experience, and the prejudices that still persist in some companies. However, </span><strong><span dir="auto">she emphasized that projects like this not only facilitate access to initial financing but also raise awareness within the industry and create real opportunities</span></strong><span dir="auto"> for women&#8217;s employment.</span></p>
<p><span dir="auto">Finally, Alexia González, general treasurer of the </span><a href="https://canacar.com.mx/"><span dir="auto">National Chamber of Freight Transportation (Canacar)</span></a><span dir="auto"> , reaffirmed that </span><strong><span dir="auto">the sector has a supportive base of women that promotes inclusion</span></strong><span dir="auto"> and provides a supportive and safe environment.</span></p>
<blockquote><p><span dir="auto">“Today there are women within the industry who are willing to accompany and support them. Together we can build a more inclusive industry and, in the long term, make this profession one of the most attractive so that more women decide to join as operators,” she concluded.</span></p></blockquote>
<p><span dir="auto">Comment and follow us on LinkedIn:  </span><a href="https://www.linkedin.com/company/t21-grupo-comunicai-n-y-medios/"><span dir="auto">@GrupoT21</span></a></p>
<p>El cargo <a href="https://t21.us/adavec-cedemi-daimler-truck-and-tecnomotum-promote-the-inclusion-of-women-operators-in-the-trucking-industry/">ADAVEC – CEDEMI, Daimler Truck and Tecnomotum promote the inclusion of women operators in the trucking industry</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
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		<title>Isuzu Motors de México focuses on operators in the face of the sector&#8217;s structural challenge</title>
		<link>https://t21.us/isuzu-motors-de-mexico-focuses-on-operators-in-the-face-of-the-sectors-structural-challenge/</link>
		
		<dc:creator><![CDATA[T21 Media]]></dc:creator>
		<pubDate>Thu, 09 Apr 2026 22:06:08 +0000</pubDate>
				<category><![CDATA[FEATURED]]></category>
		<category><![CDATA[Land]]></category>
		<category><![CDATA[Efficiency]]></category>
		<category><![CDATA[Isuzu]]></category>
		<category><![CDATA[ISUZU MOTOR OF MEXICO]]></category>
		<category><![CDATA[LABOR SHORTAGE]]></category>
		<category><![CDATA[OPERATORS]]></category>
		<category><![CDATA[road transport]]></category>
		<category><![CDATA[TRAINING]]></category>
		<guid isPermaLink="false">https://t21.us/?p=635036</guid>

					<description><![CDATA[<p>The shortage of drivers remains one of the main structural challenges for the trucking industry in Mexico , a problem that is not new, but continues to condition the operation and growth of the sector. This deficit is not only a reflection of an industry perception, but also a documented problem at a global level. According to [&#8230;]</p>
<p>El cargo <a href="https://t21.us/isuzu-motors-de-mexico-focuses-on-operators-in-the-face-of-the-sectors-structural-challenge/">Isuzu Motors de México focuses on operators in the face of the sector&#8217;s structural challenge</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><img decoding="async" src="https://t21.com.mx/wp-content/uploads/2026/04/isuzu.jpg" /></p>
<p data-start="217" data-end="435"><strong><span dir="auto">The shortage of drivers remains one of the main structural challenges for the trucking industry </span></strong><strong><span dir="auto">in Mexico</span></strong><span dir="auto"> , a problem that is not new, but continues to condition the operation and growth of the sector.</span></p>
<p data-start="217" data-end="435"><span dir="auto">This deficit is not only a reflection of an industry perception, but also a documented problem at a global level.</span></p>
<p data-start="217" data-end="435"><span dir="auto">According to the </span><a href="https://www.iru.org/"><span dir="auto">International Road Transport Union (IRU)</span></a><span dir="auto"> and the </span><a href="https://canacar.com.mx/"><span dir="auto">National Chamber of Freight Transport (Canacar)</span></a><span dir="auto"> , in Mexico the deficit is around </span><strong data-start="371" data-end="392"><span dir="auto">99,000 operators</span></strong><span dir="auto"> , a figure that already directly impacts the operational capacity of road transport.</span></p>
<p data-start="217" data-end="435"><span dir="auto">In fact, Canacar has pointed out that this lack of personnel has left </span><strong data-start="554" data-end="619"><span dir="auto">more than 90,000 vehicles idle due to a lack of operators</span></strong><span dir="auto"> , while internationally the situation is replicated on a larger scale, demonstrating that it is a structural challenge and not isolated to the Mexican market.</span></p>
<p data-start="437" data-end="769"><span dir="auto">In this context, companies have had to focus part of their strategies not only on attracting talent, but also on retaining it and making it more efficient. </span><strong><span dir="auto">Training has become a key element</span></strong><span dir="auto"> in reducing turnover, optimizing unit performance, and avoiding corrective maintenance that impacts operating costs.</span></p>
<blockquote>
<p data-start="771" data-end="1025"><span dir="auto">At the same time, the proper use of vehicles and the technical training of operators are positioned as factors that directly affect the useful life of the units, in an environment where efficiency is increasingly crucial for profitability.</span></p>
</blockquote>
<p data-start="1027" data-end="1350"><span dir="auto">Under this scenario, </span><a href="https://www.isuzumex.com.mx/"><span class="hover:entity-accent entity-underline inline cursor-pointer align-baseline"><span class="whitespace-normal"><span dir="auto">Isuzu Motors de México</span></span></span></a><span dir="auto"> is focusing its strategy on supporting its customers—both fleet operators and retailers—in developing operational capabilities. The company has committed to </span><strong><span dir="auto">strengthening operator training</span></strong><span dir="auto"> as a way to address this structural challenge in the sector.</span></p>
<blockquote>
<p data-start="1352" data-end="1715"><span dir="auto">“For several years we have been focused on assisting our clients to provide their operators with the necessary training so that they can maintain and operate the units according to the needs of each vehicle,” José Manuel García Soria, the company’s Fleet Development Manager, explained to T21.</span></p>
</blockquote>
<p data-start="120" data-end="383"><span dir="auto">The automaker also highlighted </span><strong><span dir="auto">reliability</span></strong><span dir="auto"> as one of its main differentiators, particularly in its diesel engines, where, according to García, fuel efficiency and durability continue to be key attributes for its customers.</span></p>
<p data-start="385" data-end="635"><span dir="auto">In that context, the firm maintains in its portfolio the range of </span><strong><span dir="auto">Euro 6 vehicles</span></strong><span dir="auto"> , corresponding to the 2026 model year, while advancing in the incorporation of new products, such as its D-Max pickup, which is expected to arrive soon in the Mexican market.</span></p>
<p data-start="637" data-end="841"><span dir="auto">In an environment where </span><strong><span dir="auto">operational challenges persist</span></strong><span dir="auto"> , the combination of technology, efficiency, and human capital is emerging as one of the main routes to sustain the operation of road transport.</span></p>
<p data-start="637" data-end="841"><span dir="auto">In 2025, the Japanese automaker sold 5,910 units at retail, which represented a 10% increase compared to 2024.</span></p>
<p data-start="637" data-end="841"><span dir="auto">Comment and follow us on LinkedIn:  </span><a href="https://www.linkedin.com/in/greily-karina-quintero-quintero-7b79a5121/"><span dir="auto">@Karina Quintero</span></a><span dir="auto">  /  </span><a id="menurj3" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" title="https://www.linkedin.com/company/t21-grupo-comunicai-ny-medios/" href="https://www.linkedin.com/company/t21-grupo-comunicai-n-y-medios/" target="_blank" rel="noreferrer noopener" aria-label="Link @GrupoT21"><span dir="auto">@GrupoT21</span></a></p>
<p>El cargo <a href="https://t21.us/isuzu-motors-de-mexico-focuses-on-operators-in-the-face-of-the-sectors-structural-challenge/">Isuzu Motors de México focuses on operators in the face of the sector&#8217;s structural challenge</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
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		<title>Daimler Truck Mexico promotes talent development in response to a shortage of truck drivers</title>
		<link>https://t21.us/daimler-truck-mexico-promotes-talent-development-in-response-to-a-shortage-of-truck-drivers/</link>
		
		<dc:creator><![CDATA[T21 Media]]></dc:creator>
		<pubDate>Fri, 27 Mar 2026 22:26:53 +0000</pubDate>
				<category><![CDATA[FEATURED]]></category>
		<category><![CDATA[Land]]></category>
		<category><![CDATA[Cecati]]></category>
		<category><![CDATA[CEMI]]></category>
		<category><![CDATA[CERTIFIED TRAINING]]></category>
		<category><![CDATA[Daimler Truck México]]></category>
		<category><![CDATA[IRU]]></category>
		<category><![CDATA[OPERATOR DEVELOPMENT]]></category>
		<category><![CDATA[road transport]]></category>
		<category><![CDATA[SHORTAGE OF OPERATORS]]></category>
		<category><![CDATA[TRAINING]]></category>
		<guid isPermaLink="false">https://t21.us/?p=634817</guid>

					<description><![CDATA[<p>The shortage of truck drivers is one of the main structural challenges facing the trucking industry  , and the trend continues to worsen. Figures from the International Road Transport Union (IRU) warn that the sector remains stagnant in talent development and that, by 2028, the shortage of drivers could reach unprecedented levels globally, with more than 106,000 vacancies projected [&#8230;]</p>
<p>El cargo <a href="https://t21.us/daimler-truck-mexico-promotes-talent-development-in-response-to-a-shortage-of-truck-drivers/">Daimler Truck Mexico promotes talent development in response to a shortage of truck drivers</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><img decoding="async" src="https://t21.com.mx/wp-content/uploads/2026/03/Daimler-2.jpg" /></p>
<p><span dir="auto">The </span><strong><span dir="auto">shortage of truck drivers is one of the main structural challenges facing the trucking industry</span></strong><span dir="auto">  , and the trend continues to worsen. Figures from the </span><a href="https://www.iru.org/"><span dir="auto">International Road Transport Union (IRU)</span></a><span dir="auto"> warn that the sector remains stagnant in talent development and that, by 2028, the shortage of drivers could reach unprecedented levels globally, with more than 106,000 vacancies projected in Mexico alone.</span></p>
<p><span dir="auto">Faced with this scenario, </span><a href="https://daimler.com.mx/"><span dir="auto">Daimler Truck Mexico</span></a><span dir="auto"> and its dealer network are betting on a training model that seeks to give greater structure to the </span><strong><span dir="auto">development of operators</span></strong><span dir="auto"> , with programs ranging from basic training to officially backed certifications.</span></p>
<p><span dir="auto">The effort is neither recent nor improvised. The project, explained Fernando Lascurain, general director of the </span><a href="https://www.adavec.com.mx/"><span dir="auto">Daimler Commercial Vehicles Distributors Association (ADAVEC)</span></a><span dir="auto"> , took about four years to consolidate. Today, through the Comprehensive Management Center (Cedemi), </span><strong><span dir="auto">a 180-hour course is offered to people with no experience operating tractor-trailer trucks</span></strong><span dir="auto"> , as well as training programs for instructors and online training through the company&#8217;s platform.</span></p>
<p><span dir="auto">Erika Paz, Senior Marketing Manager for Daimler Truck Mexico, explained that part of the strategy is being developed in conjunction with organizations such as the </span><a href="https://canacar.com.mx/"><span dir="auto">National Chamber of Freight Transportation (Canacar)</span></a><span dir="auto"> and the </span><a href="https://cecati.com.mx/"><span dir="auto">Industrial Job Training Centers (Cecati)</span></a><span dir="auto"> , through the loan of trucks for operator training. Under this program, nearly </span><strong><span dir="auto">800 operators</span></strong><span dir="auto"> were trained last year .</span></p>
<p><span dir="auto">One of the differentiating factors, they agreed, is the </span><strong><span dir="auto">institutional support</span></strong><span dir="auto"> . The courses are recognized by the </span><a href="https://www.gob.mx/stps/es?_amp=true/"><span dir="auto">Ministry of Labor and Social Welfare (STPS)</span></a><span dir="auto"> and the </span><a href="https://www.gob.mx/sict?idiom=es"><span dir="auto">Ministry of Infrastructure, Communications and Transportation (SICT)</span></a><span dir="auto"> , and are also integrated under quality standards such as ISO 9001, which gives them curricular value.</span></p>
<p><span dir="auto">The strategy also extends to operations. The model aims to connect the manufacturer with its distributor network to offer comprehensive solutions to customers, in an environment where the availability of operators directly impacts business continuity.</span></p>
<p><span dir="auto">In this context, training ceases to be a complement and becomes one of the main drivers for sustaining the </span><strong><span dir="auto">operation of the trucking industry</span></strong><span dir="auto"> . Because the problem is no longer just attracting talent, but training it and doing so on time.</span></p>
<p><span dir="auto">Comment and follow us on LinkedIn:  </span><a href="https://www.linkedin.com/in/greily-karina-quintero-quintero-7b79a5121/"><span dir="auto">@Karina Quintero</span></a><span dir="auto">  /  </span><a id="menurj3" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" title="https://www.linkedin.com/company/t21-grupo-comunicai-ny-medios/" href="https://www.linkedin.com/company/t21-grupo-comunicai-n-y-medios/" target="_blank" rel="noreferrer noopener" aria-label="Link @GrupoT21"><span dir="auto">@GrupoT21</span></a></p>
<p>El cargo <a href="https://t21.us/daimler-truck-mexico-promotes-talent-development-in-response-to-a-shortage-of-truck-drivers/">Daimler Truck Mexico promotes talent development in response to a shortage of truck drivers</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
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		<title>Scania&#8217;s female drivers are evolving; aiming for more women in the trucking industry</title>
		<link>https://t21.us/scanias-female-drivers-are-evolving-aiming-for-more-women-in-the-trucking-industry/</link>
		
		<dc:creator><![CDATA[T21 Media]]></dc:creator>
		<pubDate>Tue, 24 Mar 2026 21:39:24 +0000</pubDate>
				<category><![CDATA[Land]]></category>
		<category><![CDATA[EMPLOYABILITY]]></category>
		<category><![CDATA[GIZ]]></category>
		<category><![CDATA[INCLUSION]]></category>
		<category><![CDATA[Scania]]></category>
		<category><![CDATA[SCANIA DRIVERS]]></category>
		<category><![CDATA[Scania México]]></category>
		<category><![CDATA[TRAINING]]></category>
		<category><![CDATA[TRANSPORT]]></category>
		<category><![CDATA[Women]]></category>
		<guid isPermaLink="false">https://t21.us/?p=634747</guid>

					<description><![CDATA[<p>The push to incorporate more women into the trucking industry in Mexico has entered a new phase. The Scania Women Drivers program , which began as a training initiative, now seeks to consolidate itself as a movement with sustained impact . The challenge, however, remains profound. Women&#8217;s participation in freight transport operations is still limited in a sector historically dominated by [&#8230;]</p>
<p>El cargo <a href="https://t21.us/scanias-female-drivers-are-evolving-aiming-for-more-women-in-the-trucking-industry/">Scania&#8217;s female drivers are evolving; aiming for more women in the trucking industry</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><img decoding="async" src="https://t21.com.mx/wp-content/uploads/2026/03/scania-conductoras.jpg" /></p>
<p><span dir="auto">The push to incorporate more </span><strong><span dir="auto">women into the trucking industry</span></strong><span dir="auto"> in Mexico has entered a new phase. The </span><strong><span dir="auto">Scania Women Drivers</span></strong><span dir="auto"> program , which began as a training initiative, now seeks to consolidate itself as a </span><strong><span dir="auto">movement with sustained impact</span></strong><span dir="auto"> .</span></p>
<p><span dir="auto">The challenge, however, remains profound. Women&#8217;s participation in freight transport operations is still limited in a sector historically dominated by men.</span></p>
<p><span dir="auto">The gap in operations is most evident in the official figures. According to data from the </span><a href="https://www.gob.mx/sict/acciones-y-programas/direccion-general-de-autotransporte-federal"><span dir="auto">General Directorate of Federal Motor Transport (DGAF)</span></a><span dir="auto"> , at the end of 2025, only </span><strong><span dir="auto">1% of valid federal licenses </span></strong><strong><span dir="auto">belonged to women</span></strong><span dir="auto"> , with just 6,902 female operators compared to more than 717,000 men.</span></p>
<p><span dir="auto">In the cargo segment, where the greatest activity is concentrated, female participation reaches 5,335 licenses, which is equivalent to just </span><strong><span dir="auto">0.9% at the national level</span></strong><span dir="auto"> , demonstrating the wide margin that exists for their incorporation into the sector.</span></p>
<p><span dir="auto">This limited participation is compounded by an additional challenge. According to the </span><a href="https://www.iru.org/"><span dir="auto">International Road Transport Union (IRU)</span></a><span dir="auto"> , the sector faced a shortage of around 99,000 operators by 2025, a scarcity that is beginning to put pressure on companies&#8217; operations.</span></p>
<p><span dir="auto">In this context, </span><a href="https://www.scania.com/mx/es/home.html"><span dir="auto">Scania Mexico</span></a><span dir="auto"> announced the launch of a new cycle of its </span><strong><span dir="auto">Scania Women Drivers</span></strong><span dir="auto"> program , scheduled to begin in 2026, with the addition of three new cohorts. This will bring the total number of </span><strong><span dir="auto">trained cohorts to 10</span></strong><span dir="auto"> , solidifying its position as one of the most consistent initiatives for increasing female participation in freight transport.</span></p>
<p><span dir="auto">This is significant progress. For years, the presence of </span><strong><span dir="auto">women in the trucking industry</span></strong><span dir="auto"> has been limited, both in operations and in technical areas. In response to this situation, the program has evolved into a more structured model, with an emphasis on </span><strong><span dir="auto">professional development and employability</span></strong><span dir="auto"> .</span></p>
<p><span dir="auto">This new phase will be developed in collaboration with </span><a href="https://www.giz.de/en/es-mx/mexico"><span dir="auto">GIZ Mexico</span></a><span dir="auto"> and the develoPPP program, strengthening training standards. The approach includes not only </span><strong><span dir="auto">technical training</span></strong><span dir="auto"> , but also the development of professional and soft skills, as well as job placement programs that facilitate entry into the formal sector.</span></p>
<blockquote><p><span dir="auto">The goal is to move beyond the perception that operating a truck is a restricted domain. Under the </span><em><strong><span dir="auto">&#8220;Drive Like a Woman&#8221;</span></strong></em><span dir="auto"> concept , the initiative seeks to redefine this idea and position it as a standard of leadership, precision, and resilience within the industry.</span></p></blockquote>
<p><span dir="auto">The results are beginning to show. To date, the program has trained seven generations, with more than </span><strong><span dir="auto">70 graduates </span></strong><strong><span dir="auto">and a job placement rate of nearly 80%</span></strong><span dir="auto"> , which points toward greater economic independence and permanence in the sector.</span></p>
<p><span dir="auto">Beyond the numbers, the change lies in the approach. Scania Women Drivers is no longer an isolated effort but a continuous strategy aimed at strengthening communities, opening opportunities, and contributing to a more inclusive and sustainable transport system.</span></p>
<p><strong><span dir="auto">Scania Mexico</span></strong><span dir="auto"> announced that it will soon release more details about this new phase, which aims to further expand the program&#8217;s reach in the coming years.</span></p>
<p><span dir="auto">Comment and follow us on LinkedIn:  </span><a href="https://www.linkedin.com/in/greily-karina-quintero-quintero-7b79a5121/"><span dir="auto">@Karina Quintero</span></a><span dir="auto"> / </span><a id="menurj3" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" title="https://www.linkedin.com/company/t21-grupo-comunicai-ny-medios/" href="https://www.linkedin.com/company/t21-grupo-comunicai-n-y-medios/" target="_blank" rel="noreferrer noopener" aria-label="Link @GrupoT21"><span dir="auto">@GrupoT21</span></a></p>
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<p>El cargo <a href="https://t21.us/scanias-female-drivers-are-evolving-aiming-for-more-women-in-the-trucking-industry/">Scania&#8217;s female drivers are evolving; aiming for more women in the trucking industry</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
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		<title>PepsiCo Foods strengthens training with APEX forklift simulators</title>
		<link>https://t21.us/pepsico-foods-strengthens-training-with-apex-forklift-simulators/</link>
		
		<dc:creator><![CDATA[T21 Media]]></dc:creator>
		<pubDate>Fri, 06 Mar 2026 21:03:09 +0000</pubDate>
				<category><![CDATA[Land]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[APEX Simulators]]></category>
		<category><![CDATA[FORKLIFT SIMULATORS]]></category>
		<category><![CDATA[Guadalajara]]></category>
		<category><![CDATA[Mexico City]]></category>
		<category><![CDATA[Monterrey]]></category>
		<category><![CDATA[PEPSICO FOODS]]></category>
		<category><![CDATA[TRAINING]]></category>
		<guid isPermaLink="false">https://t21.us/?p=634135</guid>

					<description><![CDATA[<p>PepsiCo Foods reported the implementation of a forklift simulator-based training program at its main logistics centers in Mexico City, Guadalajara, and Monterrey. This included the acquisition of three Apex Simulators simulation systems that will allow operators to train under controlled conditions and with precise performance metrics “Forklift simulation has become a key tool for companies seeking to raise [&#8230;]</p>
<p>El cargo <a href="https://t21.us/pepsico-foods-strengthens-training-with-apex-forklift-simulators/">PepsiCo Foods strengthens training with APEX forklift simulators</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><img decoding="async" src="https://t21.com.mx/wp-content/uploads/2026/03/Simulador.jpg" /></p>
<p><a href="https://www.pepsico.com.mx/"><span dir="auto">PepsiCo Foods</span></a><span dir="auto"> reported the implementation of a forklift simulator-based training program at its main logistics centers in Mexico City, Guadalajara, and Monterrey. This </span><strong><span dir="auto">included the acquisition of three Apex Simulators simulation systems that will allow operators to train under controlled conditions</span></strong><span dir="auto"> and with precise performance metrics</span></p>
<blockquote><p><span dir="auto">“Forklift simulation has become a key tool for companies seeking to raise their safety standards and operational efficiency. Training in virtual environments allows for the development of critical skills, reduces risks, and significantly optimizes operator preparedness before entering real-world operations,” said José Miguel Montoya, Commercial Director of Apex Simulators.</span></p></blockquote>
<p><span dir="auto">The forklift simulator reproduces warehouse scenarios where operators can </span><strong><span dir="auto">more safely develop their skills with loading and unloading maneuvers</span></strong><span dir="auto"> , operation in confined aisles, and simulation of real warehouse conditions.</span></p>
<p><span dir="auto">The simulators also feature advanced telemetry that records every movement of the operator, facilitating objective evaluation and the identification of areas for improvement. </span><strong><span dir="auto">In addition to providing training in safety protocols</span></strong><span dir="auto"> , they help strengthen the learning curve of future forklift operators and identify areas for improvement. </span><img decoding="async" class="alignnone wp-image-669688 size-full" src="https://t21.com.mx/wp-content/uploads/2026/03/Simulador2.jpg" sizes="(max-width: 1170px) 100vw, 1170px" srcset="https://t21.com.mx/wp-content/uploads/2026/03/Simulador2.jpg 1170w, https://t21.com.mx/wp-content/uploads/2026/03/Simulador2-300x179.jpg 300w, https://t21.com.mx/wp-content/uploads/2026/03/Simulador2-1024x613.jpg 1024w, https://t21.com.mx/wp-content/uploads/2026/03/Simulador2-768x459.jpg 768w, https://t21.com.mx/wp-content/uploads/2026/03/Simulador2-600x359.jpg 600w, https://t21.com.mx/wp-content/uploads/2026/03/Simulador2-150x90.jpg 150w, https://t21.com.mx/wp-content/uploads/2026/03/Simulador2-750x449.jpg 750w, https://t21.com.mx/wp-content/uploads/2026/03/Simulador2-1140x682.jpg 1140w" alt="" width="1170" height="700" data-pin-no-hover="true" /><span dir="auto">Implementation in Mexico City, Guadalajara, and Monterrey allows </span><strong><span dir="auto">the company to standardize training processes nationwide. This ensures that operators receive standardized training</span></strong><span dir="auto"> , optimizes training time, and reduces risks during training. The project also contributes to strengthening the industrial safety culture by integrating preventative practices from the earliest stages of training.</span></p>
<p><span dir="auto">The company highlighted that these types of initiatives reflect the evolution of industrial training towards </span><strong><span dir="auto">more technological, measurable models focused on risk prevention</span></strong><span dir="auto"> , which positions simulation as a key component for the transformation of operational training in the country.</span></p>
<p><span dir="auto">Comment and follow us on LinkedIn: </span><a href="https://www.linkedin.com/company/t21-grupo-comunicai-n-y-medios/"><span dir="auto"> @GrupoT21</span></a></p>
<p>El cargo <a href="https://t21.us/pepsico-foods-strengthens-training-with-apex-forklift-simulators/">PepsiCo Foods strengthens training with APEX forklift simulators</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
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		<title>Women behind the wheel: three stories and one journey</title>
		<link>https://t21.us/women-behind-the-wheel-three-stories-and-one-journey/</link>
		
		<dc:creator><![CDATA[T21 Media]]></dc:creator>
		<pubDate>Fri, 12 Dec 2025 23:21:32 +0000</pubDate>
				<category><![CDATA[Land]]></category>
		<category><![CDATA[LEADRSHIP]]></category>
		<category><![CDATA[OPERATORS]]></category>
		<category><![CDATA[Road Safety]]></category>
		<category><![CDATA[road transport]]></category>
		<category><![CDATA[TRAINING]]></category>
		<category><![CDATA[Women]]></category>
		<guid isPermaLink="false">https://t21.us/?p=632589</guid>

					<description><![CDATA[<p>Among rows of trucks ready to depart, the world of transportation is transformed when these women climb into the cab and take ownership of the road. It&#8217;s not the roar of the machinery that makes the difference, but the way three women have burst onto a scene in a profession narrated for decades from a [&#8230;]</p>
<p>El cargo <a href="https://t21.us/women-behind-the-wheel-three-stories-and-one-journey/">Women behind the wheel: three stories and one journey</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><img decoding="async" src="https://t21.com.mx/wp-content/uploads/2025/12/Diseno-sin-titulo-7.jpg" /></p>
<p><span dir="auto">Among rows of trucks ready to depart, the world of transportation is transformed when these women climb into the cab and take ownership of the road. It&#8217;s not the roar of the machinery that makes the difference, but the way three women have burst onto a scene in a profession narrated for decades from a single perspective. </span><strong><span dir="auto">Yareli, Sandra, and Andrea are turning a new page—courageous, challenging, and profoundly human</span></strong><span dir="auto"> .</span></p>
<h4><strong><span dir="auto">Yareli: the pride of a family that was always on the road</span></strong></h4>
<p><span dir="auto">The first time Yareli Hernández got on a truck, she was just a teenager. She came from a whole family of truck drivers: her grandfather, father, and uncles. It wasn&#8217;t a sudden decision for her, but the result of years of persistence: &#8220;Teach me, teach me,&#8221; she had repeated for as long as she could remember.</span></p>
<p><img decoding="async" class="wp-image-663636 aligncenter" src="https://t21.com.mx/wp-content/uploads/2025/12/shared-image-6.jpg" sizes="(max-width: 870px) 100vw, 870px" srcset="https://t21.com.mx/wp-content/uploads/2025/12/shared-image-6.jpg 2048w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-6-300x169.jpg 300w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-6-1024x576.jpg 1024w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-6-768x432.jpg 768w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-6-1536x864.jpg 1536w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-6-600x338.jpg 600w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-6-150x84.jpg 150w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-6-750x422.jpg 750w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-6-1140x641.jpg 1140w" alt="" width="870" height="489" data-pin-no-hover="true" /></p>
<p><span dir="auto">At 18 she was already accompanying road trips; today, at 28, she is </span><strong><span dir="auto">a primary distribution driver at </span><a href="https://coca-colafemsa.com/"><span dir="auto">Coca-Cola FEMSA</span></a></strong><span dir="auto"> , capable of operating even full configurations.</span></p>
<p><span dir="auto">For her, driving is a balance between pride and responsibility. Every day begins with a medical check-up, including blood pressure, pulse, and physical and mental well-being; then a complete inspection of her vehicle, tires, oil, trailers, and documents.</span></p>
<p><span dir="auto">“Everything has to be perfect,” she said. Yareli is the </span><strong><span dir="auto">first female driver in her family</span></strong><span dir="auto"> , the example her siblings follow, which she sums up in a single word: </span><em><span dir="auto">courageous</span></em><span dir="auto"> . She knows the country faces risks, but says she feels supported by her company and by the training she receives to prevent incidents. Driving has given her a life she loves, and that confidence is evident in every answer.</span></p>
<h4><strong><span dir="auto">Sandra: from the office to the road, guided by audacity</span></strong></h4>
<p><span dir="auto">Sandra Alcaraz&#8217;s story has taken an unexpected turn. She studied communications and worked as an administrative assistant at a small trucking company in Nuevo Laredo, Tamaulipas. Nothing seemed to indicate that, years later, she would become a driver.</span></p>
<p><img decoding="async" class="wp-image-663635 aligncenter" src="https://t21.com.mx/wp-content/uploads/2025/12/1765338128342.jpg" sizes="(max-width: 884px) 100vw, 884px" srcset="https://t21.com.mx/wp-content/uploads/2025/12/1765338128342.jpg 2048w, https://t21.com.mx/wp-content/uploads/2025/12/1765338128342-300x200.jpg 300w, https://t21.com.mx/wp-content/uploads/2025/12/1765338128342-1024x683.jpg 1024w, https://t21.com.mx/wp-content/uploads/2025/12/1765338128342-768x512.jpg 768w, https://t21.com.mx/wp-content/uploads/2025/12/1765338128342-1536x1025.jpg 1536w, https://t21.com.mx/wp-content/uploads/2025/12/1765338128342-600x400.jpg 600w, https://t21.com.mx/wp-content/uploads/2025/12/1765338128342-150x100.jpg 150w, https://t21.com.mx/wp-content/uploads/2025/12/1765338128342-750x500.jpg 750w, https://t21.com.mx/wp-content/uploads/2025/12/1765338128342-1140x760.jpg 1140w" alt="" width="884" height="590" data-pin-no-hover="true" /></p>
<p><span dir="auto">But the operation gradually drew her in: first she checked diesel, then she accompanied operators, then the trucks started giving her space on the road, until her liking became a conviction.</span></p>
<p><a href="https://www.oxxo.com/"><span dir="auto">With nine years of driving experience, she now operates local deliveries for the OXXO</span></a><span dir="auto"> fleet . Among the things she left behind is the national highway, a decision made for safety reasons: crime and the increasing risks on federal highways led her to choose a local operation.</span></p>
<p><span dir="auto">Her family went from “that’s not for women” to being proud of seeing her master a unit. When defining herself, she chooses a single word: </span><strong><em><span dir="auto">audacity</span></em></strong><span dir="auto"> , because she feels she can do anything. But she also asks for something simple and urgent: </span><strong><span dir="auto">more vigilance and safety for those who follow behind the wheel</span></strong><span dir="auto"> .</span></p>
<h4><strong><span dir="auto">Andrea: breaking paradigms is also part of the journey</span></strong></h4>
<p><span dir="auto">Andrea Gómez Ángeles grew up watching her father and brother operate trucks, but her career began on the other side of the table: she worked in logistics, monitoring, accounting, and security. Operations weren&#8217;t her thing, until </span><a href="https://www.grupobimbo.com/es/inicio"><span dir="auto">Grupo Bimbo</span></a><span dir="auto"> opened positions to train women. That&#8217;s when she took the leap. She learned maneuvers, city driving, and highway operations.</span></p>
<p><img decoding="async" class="wp-image-663637 aligncenter" src="https://t21.com.mx/wp-content/uploads/2025/12/shared-image-5.jpg" sizes="(max-width: 929px) 100vw, 929px" srcset="https://t21.com.mx/wp-content/uploads/2025/12/shared-image-5.jpg 2000w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-5-300x169.jpg 300w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-5-1024x578.jpg 1024w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-5-768x433.jpg 768w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-5-1536x866.jpg 1536w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-5-600x338.jpg 600w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-5-150x85.jpg 150w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-5-750x423.jpg 750w, https://t21.com.mx/wp-content/uploads/2025/12/shared-image-5-1140x643.jpg 1140w" alt="" width="929" height="524" data-pin-no-hover="true" /></p>
<p><span dir="auto">Today, two years later, she drives a single-axle truck in the metropolitan area. Being a woman in a historically male-dominated profession hasn&#8217;t been easy, she explained. Her biggest challenge was </span><strong><span dir="auto">breaking paradigms</span></strong><span dir="auto"> , earning her place, and learning to navigate an environment that sometimes doubts women.</span></p>
<p><span dir="auto">But Andrea is clear about it: </span><strong><span dir="auto">this profession demands a deep respect for the vehicle, for the environment, and for the family waiting at home</span></strong><span dir="auto"> . Her five-year-old son is her greatest motivation; when he sees her arrive in the truck, he understands, with pride, that his mom drives a truck.</span></p>
<blockquote><p><span dir="auto">His view on insecurity is direct: the country has normalized stigmas about operators, and he combats those prejudices every day by demonstrating that this profession is a fundamental cog in moving the country.</span></p></blockquote>
<h4><strong><span dir="auto">One path, three different stories</span></strong></h4>
<p><span dir="auto">All three women share one thing in common: none of this was by chance. In each story, there is a woman who decided to learn, persevere, and prove she could succeed. And while the sector advances in professionalization, safety, and openness to new generations, it is these women who are pushing the boundaries through their daily practice.</span></p>
<p><span dir="auto">Comment and follow us on X:  </span><a href="https://x.com/karinaquintero"><span dir="auto">@karinaquintero</span></a><span dir="auto">  /  </span><a href="https://twitter.com/GrupoT21"><span dir="auto">@GrupoT21</span></a></p>
<p>El cargo <a href="https://t21.us/women-behind-the-wheel-three-stories-and-one-journey/">Women behind the wheel: three stories and one journey</a> apareció primero en <a href="https://t21.us">T21</a>.</p>
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