Daimler Truck Mexico announced the implementation of a new organizational structure in its commercial areas, with the goal of strengthening operational agility, optimizing decision-making, and reinforcing closer relationships with its customers in the country

The reorganization is based on three strategic pillars: Customer Face, Operations and Strategy , which will serve as the foundation of its business operations.

In this new structure, the Customer Face division will be headed by Claudio de la Peña and will consolidate the main points of contact with the market by integrating the areas of unit sales, parts, and service. The goal is to offer a more personalized customer experience and a comprehensive solution to meet the operational needs of the sector.

Meanwhile, the Operations department , led by Perla Verdi , will focus on optimizing internal processes, systems, and dynamics. This area will seek to bring greater clarity and speed to daily operations, with a direct impact on operational efficiency and business profitability.

Meanwhile, the Strategy department , headed by Jorge Vargas , will be responsible for aligning the company’s current priorities with its long-term vision, as well as promoting strategic initiatives that strengthen its position within the transportation industry in Mexico.

According to the company, this organizational evolution seeks to strengthen internal collaboration and consolidate its value proposition to customers and business partners, in a context where the trucking industry faces constant changes.

“Today we are taking a step that will mark a turning point in our history. This new structure will allow us to make decisions more quickly and collaborate based on trust to strengthen the business,” said Marcela Barreiro, President and CEO of Daimler Truck Mexico .

With this reorganization, Daimler Truck Mexico seeks to strengthen its ability to adapt to market challenges and capitalize on new growth opportunities within the transportation industry.

Main image taken from the Daimler website .

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The trucking industry faces constant challenges in the aftermarket, from market evolution to the need to offer more agile and efficient solutions for fleets and operators.

Six months after assuming her role as Director of Aftersales at Daimler Truck Mexico , Perla Verdi spoke with T21 about the main challenges the sector has faced and how the company has overcome them.

“The market is very dynamic and challenging,” Verdi said first, as he explained that one of the biggest challenges for after-sales is the dynamic nature of the market and the changing demands of customers, primarily transporters and fleet operators.

He commented that the most important thing is to provide security and confidence to customers, and to work hand in hand with the distributor network.

He emphasized that understanding the needs of carriers and being close to them has been essential to overcoming challenges, variations, and uncertainties.

To improve the customer experience , the company has focused on faster and more efficient processes that allow carriers to keep their vehicles moving.

Verdi emphasized that, in addition to improving efficiency, the goal is to strengthen relationships with business partners to continue offering innovative solutions that optimize cargo and passenger transportation operations .

 “It’s very important for us to reward our business partners because, of course, they improve their quality every year, they also improve their customer service, and above all, we’re improving our collaboration to ensure our customers have tailored and innovative solutions,” he said.

He explained that Daimler Truck Mexico is committed to continuous improvement in after-sales service in the trucking industry, ensuring constantly evolving customer service and solutions.

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