The companies Sempra Infraestructura , specialized in energy projects, as well as the e-commerce platform Mercado Libre , announced investments for six thousand 950 million dollars (mdd) , announced this Friday Marcelo Ebrard , head of the Ministry of Economy .

“President (Claudia) Sheinbaum asked us to make an investment portfolio, I mentioned it to her on a previous occasion. Today, almost 6.5 billion dollars are going to be announced right now,” the federal official informed at the morning conference.

Tania Ortiz Mena , president of Sempra Infrastructure, announced that they are maintaining ongoing investments of 3.55 billion dollars in Baja California, focused on the energy sector and that have generated approximately 19 thousand direct and indirect jobs.

He recalled that the company has been operating for almost 29 years in Mexico in 17 states of the country and that, to date, they have disbursed 13.6 billion dollars in energy infrastructure.

Currently, he indicated, the ECA or Energía Costa Azul LNG project is advancing in Ensenada , which is a natural gas terminal, with an investment of three billion dollars ; while in La Rumorosa the Cimarrón Wind Farm is being developed with 550 million dollars , which will be the fifth park of this type of the firm in Mexico, with 300 megawatts of installed capacity , creating 900 direct jobs and 1,400 indirect jobs . This facility will begin operations in the first half of next year.

“These projects help to deepen the energy transition, strengthen energy security and generate shared prosperity,” said Tania Ortiz.

Mercado Libre and its largest investment in the company’s history in Mexico

For his part, David Geisen , CEO of Mercado Libre Mexico, announced that this company will invest 3.4 billion dollars this year, an outlay that will be used to strengthen its technological, logistical and financial ecosystem.

According to the executive, this is the largest annual investment in the history of Mercado Libre in Mexico, and represents a growth of 38% compared to the investment in 2024.

At the conference, he explained that in 2025, more than 10,000 new people will be added to the firm in Mexico, mainly in the areas of logistics, fintech , commercial and administration areas.

“These 10,000 new jobs will be added to the 25,000 we already have at Mercado Libre Mexico, so we hope to end the year with over 35,000 employees here in Mexico,” he said.

David Geisen recalled that Mercado Libre has been operating in Mexico for more than 25 years, and they have prioritized the country because currently “it is our second largest market in the entire region.”

“In the last five years, plus the investment we are going to make this year, we will have injected more than 10 billion dollars into the country. Our impact is permanent and sustained,” he said, and highlighted that the company’s logistics network is made up of 12 distribution centers.

“Our logistics network connects the country by air and land. We already have 12 distribution centers in Mexico, four cargo planes from our air hub in Querétaro, 100 logistics and last mile facilities, almost a thousand electric vans circulating in the cities. And all this to be able to offer same-day delivery of millions of products to millions of Mexicans in 25 cities in the country,” he said.

In the financial field, he highlighted that Mercado Pago has become the second digital account with the most users in Mexico, and highlighted the strategic alliances they have established with the 32 states of the country and with three secretariats, who have their official stores on their platform to promote Made in Mexico .

Both investments take place in the context of threats of the imposition of 25% tariffs on various Mexican products by Donald Trump , President of the United States, who on March 6 paused said tax on products that are in the Treaty between Mexico, the United States and Canada (T-MEC) until April 2.

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In the framework of the upcoming El Buen Fin , Mercado Libre México has launched ambitious investments in its logistics infrastructure.

Omar Ramírez, its Senior Director of Operations, highlighted the importance of these efforts to shorten delivery times and improve the shopping experience, a key element in today’s market.

In this regard, Ramírez commented that Mercado Libre is working on expanding its operational capacity with the opening of a fulfillment center in Hidalgo, a complex with a surface area of ​​100 thousand square meters (m²), capable of processing up to 400 thousand shipments per day.

The executive also explained that the idea is to continue expanding operations, with the Tultepec distribution center being the sixth in the State of Mexico and  joining 10 others that are strategically located in different states of the country .

“We are delivering to more than 25 cities on the same day and 55% of our deliveries are made in less than 24 hours,” Ramírez stressed.

The opening of the fulfillment center will generate more than seven thousand direct jobs and three thousand indirect jobs , which translates into an economic and social impact in the region.

In addition, Ramírez reiterated that to optimize delivery nationwide, within the framework of El Buen Fin , Mercado Libre relies on a fleet of more than 900 electric vehicles and a network of four dedicated aircraft that perform night flights.

This system allows them to reach users in hard-to-reach locations, including the north and southeast of the country, within 24 hours.

“We have an air hub in Querétaro, where we consolidate cargo and distribute it throughout the country,” Ramírez explained.

He also highlighted the importance of using artificial intelligence in its distribution centres to manage product rotation. This technology allows high-demand items to be strategically located, optimising processing times and reducing environmental impact by maximising vehicle use.

“We are managing to be more responsible in the use of resources and improve the efficiency of the logistics system in general,” Ramírez added.

El Buen Fin: discounts and accessible payment methods

Company representatives commented that El Buen Fin represents one of the most important seasons of the year for Mercado Libre. In this context, Alejandro Caballero, marketplace senior director , pointed out that this is a great opportunity for consumers in Mexico, who already trust the platform as their first purchase option.

“Mercado Libre is already the most popular marketplace in Mexico, with millions of monthly visitors and the best level of service in the market,” Caballero added.

For his part, Jorge Cabrera, Commercial Director of Mercado Pago Mexico , highlighted the financial benefits, such as 12% discounts and up to 18 months without interest on purchases with the Mercado Pago credit card. This, along with additional promotions from the main banking institutions.

With these preparations, Mercado Libre representatives indicated that the company is on track to have record sales during this edition, strengthening its position in the Mexican market and getting ever closer to the consumer experience and service levels of markets such as Brazil and Argentina.

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