Isuzu Motors de México presented the second season of “Los Imparables” (The Unstoppables) , its original documentary series focused on showcasing the stories of customers who have built successful businesses in different regions of the country. The premiere is scheduled for this Friday, February 27, on the brand’s official website.

The new installment consists of five chapters that narrate real experiences of entrepreneurs who, with determination and resilience, have driven the growth of their companies.

Among the stories, “The Accomplices ,” set in Oaxaca, stands out, recounting how Prudencia Ruiz and Abimael Oliveira consolidated Plastisur del Istmo through teamwork. In “The Warrior ,” from La Paz, Mayra Cerecer narrates how she transformed the distribution of basic goods into an operation characterized by innovation and constant growth in Baja California Sur.

In the State of Mexico, The Visionary showcases the case of Eliseo Gutiérrez, who developed Guval Gas with a strategy aimed at maintaining competitiveness in the gas sector.

Meanwhile, “The Best Decision ,” in Puebla, features Efraín Domínguez, who strengthened Mi Caja through operational efficiency. Finally, “The Woman of Steel ,” in Oaxaca, documents how Patricia Ramírez assumed leadership of Aceros Ramar after her husband’s death from Covid and consolidated the business’s growth.

Each episode portrays the resilient spirit of men and women who have faced challenges and continued to move forward, with Isuzu as an ally on their journey.

With this second season, the brand seeks to reaffirm its purpose of recognizing those who, through work and perseverance, contribute to the development of the country.

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The availability of spare parts and efficient after-sales service are factors that directly impact fleet productivity. Based on this principle, Isuzu structures its strategy in Mexico around an ecosystem of technical support, maintenance, and warranties designed to sustain the daily operations of its customers.

The automaker operates through a nationwide network of authorized dealerships and service centers that provide maintenance, specialized technical assistance, and operator training, with the goal of reducing downtime. As part of this system, it implements the One Price program, which standardizes labor costs across the country for vehicles operating in different regions.

In terms of supply, the company reports an average annual fill rate of 96.75% for genuine parts available through its national network. The portfolio includes Isuzu Genuine Parts and Best Value Parts (BVP) , options designed to maintain the performance and lifespan of the vehicles, taking into account operational efficiency, costs, and safety.

The support also includes a warranty plan tailored to the vehicles’ operating conditions. ELF models offer 36 months or 100,000 kilometers of coverage, while Forward models offer 24 months with unlimited mileage, extendable for an additional two years under certain restrictions.

“At Isuzu, we understand that the true value of a vehicle is built through its daily operation. That’s why our after-sales service is an integral part of our relationship with our customers and the support we offer throughout the lifespan of each vehicle,” stated Constantino Vázquez Álvarez, Dealer Development Manager

With this approach, Isuzu underlines the relevance of after-sales service as a strategic component for the operational continuity of fleets and operators in Mexico.

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