With an area of ​​seven thousand square meters (m²) , Velocity , authorized distributor of Freightliner and Mercedes-Benz Buses , opened a new point of sale in Mazatlán, Sinaloa, thus strengthening its presence in one of the most dynamic logistics areas of Mexico.

“At Daimler Truck, our priority is to provide the best experience to our customers. The opening of this branch in collaboration with Velocity reinforces our commitment to excellence in service and attention. We continue to advance in our strategy to offer innovative transportation solutions and the strongest support in each region of Mexico,” said Marcela Barreiro , president and CEO of Daimler Truck Mexico.

The new facility is located in a key region for national and international trade, as Mazatlán has established itself as a strategic hub thanks to its land, sea and air connections.

According to a statement, its port is the fourth most visited in the Mexican Pacific and a nerve center for the distribution of goods at a global level.

This point of sale has a workshop with 20 service bays for cargo and passenger vehicles, a team of 30 trained collaborators, with specialized certifications, as well as a two-story spare parts warehouse , which ensures the availability of original parts.

“At Mercedes-Benz Buses, we value the solid distribution network that allows us to be closer to our customers. The opening of this new Velocity branch in Mazatlán is a key step to continue offering efficient and top-quality mobility solutions. We are confident that this investment will boost the growth of the sector and reaffirm our leadership in the transportation industry in Mexico,” said Alexandre Nogueira , CEO of Daimler Buses Mexico.

In addition, the new branch will offer a comprehensive portfolio that includes Freightliner’s most advanced models (FL360 CabOver, M2 and Cascadia) , as well as the full range of urban, suburban and intercity buses from Mercedes-Benz Autobuses.

“The opening of this new Velocity branch in Mazatlán strengthens our presence in a strategic location for national and international distribution. We congratulate the team for this great achievement and appreciate their dedication to offering first-class service,” said David Velázquez , CEO and president of Daimler Truck Financial Services .

For his part, Rodolfo Cabañas , director and CEO of Grupo Velocity, also celebrated the inauguration of the new branch.

“Velocity Vehicle Group is a global distributor of Daimler Truck with presence in the United States, Canada, Australia and Mexico. Through Velocity Mexico, we have the mission of keeping Mexico moving. Today we celebrate this inauguration and reaffirm our commitment to Daimler Truck, Daimler Truck Financial Services, our customers, collaborators, suppliers and the city of Mazatlán,” he stressed.

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In the cumulative period from January to October 2024 , sales of cargo vehicles stood at 40,077 units , according to data from the National Institute of Statistics and Geography (Inegi) , where the tractor-trailer class contributed 21,813 , an amount that represents an increase of 10.4%compared to the same cycle in 2023.

The numbers described above suggest that in 2024 the cargo vehicle industry could reach up to 42 thousand units in the cargo segment in retail sales, and in this scenario , Kenworth Mexicana , a subsidiary of PACCAR Mexico , anticipates taking advantage of these numbers.

At a press conference, Juan Leonardo Fiorentini , deputy general commercial director of PACCAR Mexico, explained that although 2024 began with a projection of 34 thousand units for the cargo segment, in the middle of the year it was modified to 37 thousand and recently it was placed towards 42 thousand units.

In Fiorentini’s view, the year has a certain pre-purchase effect due to the introduction of the new emissions standard (NOM-044) starting in 2025, and this, together with the issues of cargo demand, has resulted in better sales performance.

Tonathiu Venegas , commercial director for Mexico, explained that 2024 will be an exceptional year and that in the case of tractor trucks they will be above the industry, which is expected to grow by 12% , while Kenworth will do so by close to 14 percent .

According to Inegi data, Kenworth has displaced a total of 9,159 tractor-trailers in the cumulative total up to October , which represents an increase of 16%, while the industry’s growth is 10.4 percent.

By 2025, executives said that the industry could fall by double digits compared to 2024 levels, “but we will still have the second or third best level in recent years,” said Tonathiu Venegas, which is why there will be positive numbers.

In Juan Leonardo Fiorentini’s view, the adjustment in the industry will be based on three fundamental elements : “The first year of government does not always have the same speed as the last years of government; changes in emissions will have an effect on the market; and the third that we identify is the caution of transporters in the face of the start of President Trump’s administration in the United States.”

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The wholesale sale of heavy vehicles reports a constant increase, as reflected in the latest statistical report of the National Association of Bus, Truck and Tractor Producers (ANPACT) , which announces that the sale of cargo vehicles increased 34.3% during August 2024 compared to the same month last year .

Thus, in the reference month, 5,543 heavy vehicles were sold, a total of 1,417 more units than in 2023. During the eighth month of the year, the segment that represented the greatest dynamism was Class 5 with an increase of 64.8%, going from 71 units to 117 vehicles in the current year.

Wholesale sales are deliveries made by plants and original equipment manufacturers to the distributor network.

In terms of volume, the fifth-wheel tractor segment sold 3,126 units, which represented an increase of 56.4% compared to the 1,999 vehicles sold in August of last year.

Class 8 ranked third in terms of development with a 20.6% growth, selling 1,529 vehicles , a total of 261 more units compared to the eighth month of last year. Class 4 also experienced a slight increase of 0.3% with the sale of 355 vehicles, one more unit than in 2023.

Class 7 vehicles , on the other hand, decreased by 24.1%, going from 29 units in the eighth month of 2024 to 22 in the same month last year. Finally, the Class 6 subsegment reported a decline of 2.7% with 394 vehicles, 11 units less than last year.

It is important to note that the NOM-044 diesel engine emissions update is scheduled for January 2025, so only the Euro 6 / EPA-10 binomial will be in force, so wholesale sales are a reflection of the adjustment expected in the market from the distributor network, to have the largest possible volume of units that can still incorporate the Euro 5 / EPA-07 binomial.

In turn, in the cumulative period from January to August 2024, wholesale sales of heavy vehicles totaled 33,209 units . This figure revealed an advance in sales in the domestic market of 13.2%, compared to the 29,326 vehicles sold in the same period last year.

In the period referred to, the subsegment that represented the greatest growth was fifth-wheel tractors with a 23.4% increase in sales, totaling 18,722 units, 3,550 units more than the same period of the previous year.

The second subsegment that reported progress was class 7 with 278 units sold, which meant an increase of 16.8% compared to 2023 when 238 vehicles were sold. For its part, class 8 advanced 6.9% by selling 8,837 units, a total of 567 more than in August 2024.

In contrast, Class 5 reported the largest contraction in August 2024 with 23.5% fewer sales than the eighth month of last year, with a total of 168 fewer vehicles, going from 716 in 2023 to 548 in 2024.

In turn, in class 4, 2,410 vehicles were sold, a decrease of 3.8% compared to last year. Finally, class 6 reported wholesale sales of 2,414 vehicles, 0.4% less than from January to August 2023 .

Retail sales at a different speed

According to ANPACT data, retail sales, i.e. sales from distributors to end customers, showed a different dynamic. In August, retail sales totaled 4,531 units, which represented an increase of 10% compared to the same month in 2023.

Tractor trucks , the vehicle class that contributed the most in volume, reached a sales of 2,341 units , an increase of 5.7% compared to the comparison period. Class 8 , meanwhile, showed a different dynamic, totaling 1,340 vehicles , which represents 25.1% more than in 2023.

In accumulated sales in 2024, the retail cargo sector reached 30,662 vehicles, which represented 9% above the January-August 2023 cycle.

Tractor-trailer sales total 16,450 vehicles, 9.2% more than in 2023; while Class 8 displaced 8,208 trucks, 11.2% above the comparative cycle.

Retail sales have not yet shown the pre-purchase effect referred to by the presence of NOM-044 in January 2025, which could be seen in the coming months.

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At the end of last year the number of people killed due to road accidents amounted to 16,853 , according to figures from the National Institute of Statistics and Geography (Inegi) , which averages out to 13.1 deaths per one hundred thousand inhabitants.

These figures place Mexico in a complex situation, since the data from a previous year averaged 12.8 deaths, if it is taken into account that the average of the member countries of the Organization for Economic Cooperation and Development (OECD) was 5.3. for every 100 thousand inhabitants and the leading countries in road safety had an average of two deaths per 100 thousand inhabitants, in Mexico 6 times more people die from this cause than in the most advanced countries .

It should be noted that of the total deaths, it is estimated that a total of 338 were in a heavy vehicle, which means that 2.0% of the deaths were in this configuration of units.

Based on these data, Salvador Saavedra, president of the Automotive Industry Sector of the National Chamber of the Processing Industry (Canacintra) and founding partner of Entorno Industrial, explained that “there is a lot to do in this area . ”

Based on a statistic carried out by Entorno Industrial made with data from the Mexican Transport Institute (IMT) and Inegi, Saavedra detailed that from 2021 to 2023, 5,189 people have died above the target trend of reducing deaths due to road accidents. raised in the Decade for Road Safety 2021-2030 .

“With a cost for the country of four thousand 220 million dollars, this figure is notable because the General Law of Mobility and Road Safety (LGMSV) details that no money is allocated in the budget for issues of this Law, from my point of view. “From this point of view, resources should be allocated in such a way that we do not have these increasing numbers.”

The figures highlight the importance of taking fundamental actions, implementing what is established in the National Strategy for Mobility and Road Safety (Enamov) to achieve the goal of the Decade of Road Safety 2021-2023.

According to joint data from Inegi and the IMT, by 2023 there will be 400 thousand road accidents per year, on the other hand, just over 700 thousand vehicles were involved, of which just under five thousand were cargo vehicles (single trucks, articulated and double articulated) both on roads and in the city. It is important to note that the statistics that were published in the IMT Statistical Yearbook stopped reporting what was happening with the full configuration .

“In 2021 was the last time this data was reported, starting in 2022, unitary, articulated and double articulated trucks were unified in the cargo category,” Saavedra explained, while noting that it is important to recover the figures by type. of configuration, which will help to observe the areas of opportunity and the actions that are taken to have more security in each of the different configurations.

Given this reality, Saavedra explained that it is necessary to have a safe transit system, which addresses the incorporation of multimodal transportation and better use of land, as well as safer transit and mobility routes, coupled with safer vehicles with users are increasingly aware of safety, and in the event that these four factors fail, it is important to have an effective response to accidents.

On the other hand, the president of the Automotive Industry Sector of Canacintra, proposed that to contribute to reducing the risk of collisions on roads it is necessary to make the country’s road infrastructure more efficient and take examples from more advanced countries , so that they are transferred practical solutions to the country.

For example, 2+1 roads that have three lanes, one for each direction of traffic, and another central one, intended for overtaking, which alternates between one direction of traffic and the other and both directions are separated by a physical barrier. . Or highways could also be equipped with a “virtual” third lane for passing, even in a non-permitted area.

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