In order to strengthen and diversify the competitiveness of the Mexican automotive sector in Latin American markets , the National Agency of Automotive Sector Suppliers (Anapsa) and the Spanish global internationalization consultancy How2Go will carry out a trade mission of the Mexican automotive industry to Brazil.
The mission will take place from December 3 to 7 of this year and also seeks to deepen the Economic Complementation Agreement No. 55 (ACE 55) , which regulates trade in this industry between Brazil and Mexico, and in which the new phase of the agreement and its implementation will be discussed, which aims to eliminate tariff barriers, promoting greater integration of regional production chains .
“ACE 55 is essential for the growth and integration of the automotive sector in Mexico and Brazil. We believe that its implementation in the coming years will be key to ensuring more fluid and competitive trade between both nations,” said Alberto Bustamante, general director of Anapsa.
The mission also aims to increase Mexican exports in the sector by 2025, the organization said in a statement.
“Meetings with buyers in Brazil will offer Mexican companies the opportunity to open new lines of business and diversify their export markets,” said Ayin Decer, director of How2Go Mexico.
As part of the mission’s agenda, which also aims to facilitate strategic meetings between Mexican companies and Brazilian buyers, meetings will be held with Brazilian government actors and regulatory bodies, “in order to align trade policies that favor the competitiveness and development of the Mexican automotive sector in Brazil .”
During his participation, Marcelo Vitali , director of How2Go in Brazil, highlighted the importance of this collaboration.
“How2Go, with its own offices in 11 countries, including Mexico and Brazil, is proud to be a strategic partner in this trade mission, supporting Anapsa in identifying and consolidating new opportunities in Brazil,” he said. ACE 55 “is key to boosting the sustainable growth of automotive exports between both countries.”
In 2023, the main sale of vehicles from Mexico to Brazil was of cars and other vehicles designed primarily for the transportation of people , which had a value of 677 million dollars (mdd) , according to the DataMéxico portal of the Ministry of Economy .
Meanwhile, in July 2024, Mexico’s main sale to that nation was parts and accessories for motor vehicles for an amount of 67.6 million dollars , the same portal reported.
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