With the aim of fostering interest in education that integrates skills in science, technology, engineering and mathematics, known as STEM , as well as in the environment, KIA Mexico has implemented in 2025 a series of activities aimed at more than 500 primary and secondary school students in Nuevo León .
These initiatives are part of the automaker’s commitment to the educational and social development of the community and were developed in collaboration with specialists from the plant. The activities took place in educational institutions throughout the region, providing students with valuable academic and practical learning experiences .
Among the activities are the magnetism workshops , designed for elementary school students, in which the workings of magnets and magnetic fields were explained in a didactic way.
Through interactive activities, participants were able to apply the knowledge they had acquired, strengthening their understanding of fundamental scientific concepts, KIA Mexico announced in a statement.
Sessions focused on environmental awareness were also given , with topics such as water conservation through everyday actions that students can replicate in their homes.
In addition, classes were offered on the correct identification and separation of waste , promoting recycling, reuse and waste reduction practices, with a playful and educational approach.
With these initiatives, KIA Mexico reaffirms its commitment to the comprehensive development of new generations, promoting an interactive education that inspires young people to build a more sustainable and conscious future, the company stated.
According to Hays , a company that offers recruitment and workforce solutions, the demand for specialized technology talent has grown 47% since 2019, reflecting the need to fill positions in areas such as artificial intelligence and digital transformation, among other disciplines related to STEM skills.
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