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Artificial Intelligence, a strategic ally for supply chains

AI is consolidating as a key tool for optimizing supply chains, reducing costs, improving planning, and increasing profitability in organizations.

T21 Media by T21 Media
26 June, 2025
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Artificial Intelligence (AI) is no longer  a   future trend, but a tool that companies can and should adopt to  maximize their profitability and improve their supply chains, as well as minimize logistics costs , agreed specialists from Myappsoftware ,  Criptonube and Amazon Web Services (AWS) .

During the conference Transform your supply chain with Artificial Intelligence and maximize your profitability , within the framework of the 11th edition of  GS1 Mexico ‘s  Business Factory , Alejandro Mendoza , Country Manager at Myappsoftware and Criptonube, stressed that AI allows for the automation of processes, better planning of demand and optimization of delivery routes, which translates into cost reduction and greater competitiveness .

“Imagine having perfectly aligned inventory, efficient delivery routes, and fully automated processes. All of this is possible today thanks to Artificial Intelligence,” Mendoza said.

However, he cautioned that for these solutions to work properly, clean, organized, and accessible data is essential.

“If we feed AI incomplete or disorganized information, the results won’t be reliable,” he explained.

Among the main benefits of implementing AI in the supply chain, Mendoza highlighted that this technology allows for optimizing inventories and reducing waste.

By more accurately understanding demand, companies can adjust their inventory levels and avoid both excess and shortages.

He also emphasized that AI improves demand planning . By anticipating consumer trends, organizations can prepare ahead of time to meet sales peaks, minimize logistics costs, and ensure product availability.

Another benefit is the ability to design smart routes that consider variables such as weather, distance, product perishability, and vehicle logistical capacity. This translates into more efficient deliveries and reduced travel times.

Mendoza explained that AI enables predictive maintenance for equipment and vehicles by monitoring sensors and data in real time to anticipate failures and prevent operational interruptions.

He also highlighted that companies can use Artificial Intelligence to simulate critical scenarios and make strategic decisions in advance. For example, they can anticipate the impact of supplier delays, changes in demand, or cost adjustments, and react promptly.

AI also facilitates dynamic inventory adjustment , allowing companies to automatically adjust their stock levels based on projected demand and market conditions, helping to improve profitability and operational efficiency.

Mendoza emphasized that companies can begin incorporating AI into small, non-critical processes to build trust in the technology and gradually scale its use.

For his part, Carlos Witrado , Partner Development Manager at AWS , highlighted that Amazon technologies, such as the cloud, AI, and virtual contact centers, are already part of the daily lives of millions of companies, although often in an invisible way.

“We’ve all shopped on Amazon and experienced those fast and efficient deliveries. That’s possible thanks to our technologies. Our goal now is to democratize these tools so that small and medium-sized businesses can also access them ,” he explained.

Witrado highlighted that AWS is investing $5 billion in Mexico to build new data centers , which will expand access to high-level technology services for companies of all sizes.

The specialist emphasized that one of the key elements in adopting Artificial Intelligence is data security.

“People often upload biometric data to applications without knowing who is receiving it or how it will be used. We need to be very careful and ensure our technologies protect this information,” he warned.

Witrado also explained that cloud services allow microenterprises to operate with world-class technologies without major investments.

“Today, it’s possible for an SME to have a smart, automated contact center in less than a day , without the need for expensive infrastructure and with a flexible payment model,” he emphasized.

Examples such as AI-powered image generation for product catalogs, personalized website recommendations, and automated logistics processes are just some of the applications that AWS is already facilitating through technology partners like Criptonube.

“ Artificial intelligence isn’t just for large corporations. It’s accessible to everyone. The important thing is to understand what each company needs, adapt the technology to its processes, and start with small projects to generate value from day one,” he noted.

Comment and follow us on X:  @jenna_GH_  /  @GrupoT21

Tags: artificial intelligenceAWSBUSINESS FACTORYGS1 México

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índice de Confianza del Transporte y Logística – Cuarto trimestre 2023 10 destinos de exportación de vehículos pesados 2023 Descubre el Top 10 de destinos de exportación de vehículos pesados en México en 2023 La venta de vehículos pesados rompe récord en 2023 5 marcas de camiones más vendidas