The government of Jalisco launched the Visor Logístico portal , a digital platform designed to consolidate the state as the main logistics hub in Mexico and Latin America, with the aim of facilitating trade and logistics at a national and international level , opening new opportunities for the economic growth.
Claudia Villarruel, director of Foreign Trade of the Secretariat of Economic Development of Jalisco (Sedeco) , highlighted that this platform arises as part of a strategic plan in this six-year term to make Jalisco visible in logistics matters.
“There was no registry of companies related to logistics at all levels, from the simplest things that citizens need to the most complex in terms of institutional commerce. This is how the outline of what this platform is came out, which in order to reach all corners not only of Jalisco but of Mexico, even abroad, had to be digital,” said Villarruel.
The portal offers a specialized directory of 3,924 companies that cover sectors such as storage, consulting, distribution and infrastructure. It also displays valuable content , such as business and commerce knowledge.
This platform, accessible free of charge to the public , seeks to enable all actors related to logistics to connect and grow in this ecosystem.
The director of Foreign Trade of Sedeco also stressed the importance of the participation of the private sector in the development of the platform.
“We did focus groups with approximately 400 companies, and we worked with them to upload the information to the directories,” said Villarruel.
He added that, although the platform was initially intended for Jalisco, the scope has naturally grown to include actors from other states, such as the port community of Manzanillo and Nuevo Laredo, key points for logistics and trade.
“One of the most outstanding aspects of Visor Logístico is its alignment with the needs of international trade, facilitating the relocation of foreign companies in Jalisco and in Mexico in general,” mentioned Villarruel.
The project had the support of the State Council of Science and Technology , private companies and academia and will soon include an English version , designed so that international actors can access clear and reliable information about the business ecosystem in Jalisco.
In an interview with T21, Villarruel concluded by highlighting the commitment to keeping the platform updated and free for all users. He assured that the arrival of the portal marks a crucial step on Jalisco’s path towards consolidating its position as a key player on the national and international logistics map, demonstrating that technology and collaboration are indispensable tools for economic development and success. in the global era.
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